Digital Marketing Manager

1 - 3 years

1 Lacs

Posted:3 hours ago| Platform: GlassDoor logo

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Work Mode

On-site

Job Type

Full Time

Job Description

Job Summary

The Digital Marketing Executive is responsible for planning, implementing, and managing online marketing strategies to promote the company’s products and services. The role focuses on increasing brand awareness, driving website traffic, and generating leads through digital channels.

Key Responsibilities

  • Develop and execute digital marketing campaigns across platforms such as Google, social media, email, and websites
  • Manage social media accounts and create engaging content
  • Plan and optimize paid advertising campaigns (Google Ads, Facebook Ads, etc.)
  • Perform SEO and SEM activities to improve search engine rankings
  • Monitor website traffic and analyze performance using tools like Google Analytics
  • Create and manage email marketing campaigns
  • Track campaign performance and prepare regular reports
  • Stay updated with the latest digital marketing trends and tools

Required Skills

  • Knowledge of SEO, SEM, and social media marketing
  • Experience with digital marketing tools and analytics platforms
  • Strong communication and content writing skills
  • Basic knowledge of graphic design tools is an advantage
  • Analytical thinking and problem-solving skills
  • Ability to work independently and in a team

Qualifications

  • Bachelor’s degree in Marketing, Business, or a related field
  • Certification in Digital Marketing is a plus
  • 1–3 years of experience in digital marketing (for executive-level roles)

Career Growth

Digital Marketing Executives can advance to roles such as Digital Marketing Manager, Performance Marketing Specialist, or Marketing Strategist.

Job Type: Full-time

Pay: ₹10,000.00 - ₹15,000.00 per month

Benefits:

  • Cell phone reimbursement
  • Internet reimbursement

Work Location: In person

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