Digital Marketing Executive

*Job Title: Digital Marketing & SEO Optimization Expert* Location: Kanpur, Uttar Pradesh Company: Web AI Tech Solution LLP (webaitechsolution.com) (Trademark: EasyExportPlazza.com) Employment Type: Full-Time | On-site About the Company: **Web AI Tech Solution LLP** is a prominent global B2B platform working on the brand name **EasyExportPlazza.com**, integrating international buyers and suppliers of all industries. We are growing our online presence and are seeking a performance-oriented Digital Marketing & SEO professional to be part of our core team in **Kanpur**. **Key Responsibilities:** ✅ Develop, implement, and monitor performance-based **digital marketing campaigns** (Google Ads, Meta Ads, LinkedIn, etc.) ✅ Manage **on-page and off-page SEO** optimization of business websites and landing pages ✅ Perform **keyword research**, competitor analysis, and integrate best practices to enhance SERP rankings ✅ Manage and expand social media presence (Facebook, LinkedIn, Instagram, Twitter) with continuous creative content ✅ Execute email campaigns, remarketing initiatives, and drip campaigns for lead nurturing ✅ Optimize website for speed, mobile usability, and technical SEO (schema, crawlability, etc.) ✅ Monitor daily/weekly metrics using tools such as **Google Analytics**, **Search Console**, SEMrush, or Ahrefs ✅ Work with the content team for blogs, landing pages, and press releases ✅ Deliver monthly reports with traffic insights, lead generation performance, and campaign ROI ✅ Recommend and implement fixes for improvements in brand visibility and user engagement **Required Skills & Experience:** * At least **1–3 years** of practical experience in digital marketing and SEO * Deep knowledge of **Google algorithms**, **Google Ads**, **Facebook Business Manager**, and **SEO tools** * Familiarity with **Google Analytics, Google Search Console**, Ahrefs, SEMrush, etc. * Familiarity with **HTML/CSS fundamentals**, WordPress SEO, and landing page optimization is a definite plus * Can execute **targeted lead generation campaigns** for B2B sites * Should be able to **analyze data and convert insights into actionable strategies** * Strong communication and coordination skills * Should be **Kanpur-based** or open to working from our Kanpur office **Education:** Bachelor's degree in Marketing, IT, Mass Communication, or related disciplines Certification in **Google Ads**, **SEO**, or **Digital Marketing** (preferred) **Salary & Benefits:** Salary: Competitive and negotiable depending on experience Performance-based incentives Friendly and innovative work culture Chance to work on a rapidly growing international B2B platform **How to Apply:** Send your resume and portfolio/case studies to: **[hr@webaitechsolution.com]** **[8081489227]**  Website: [https://www.easyexportplazza.com]