Digital Marketing Executive

Job Title: Digital Marketing ExecutiveLocation: Bangalore, India Company: The SafeTalk Academy Job Type: Part-Time( 6 Hours) Working Duration: Between 10:00 AM – 6:00 PM Salary: ₹8,000  Job Overview:The SafeTalk Academy is looking for a part-time Digital Marketing Executive to handle social media management, SEO, website updates, branding, lead generation, email marketing, and WhatsApp bulk marketing. The ideal candidate should have at least 3 years of experience in the education sector and be proficient in WhatsApp API tools, Buffer, email marketing, and marketing automation tools. Key Responsibilities:Social Media & Content Marketing:Manage and update content across Facebook, Instagram, LinkedIn, and YouTube. Use Buffer or similar tools to schedule and optimize posts for better engagement. Create and execute engaging marketing campaigns tailored for the education sector. SEO & Website Management:Work on on-page and off-page SEO strategies to improve website ranking. Optimize website content for SEO-friendly keywords. Coordinate with the website development team for regular updates. Monitor and improve website traffic and performance using Google Analytics and Search Console. WhatsApp & Email Marketing:Execute bulk WhatsApp marketing campaigns using WhatsApp API tools. Develop and manage email marketing campaigns for lead nurturing. Automate and optimize outreach campaigns using email marketing tools (Mailchimp, Zoho, etc.). Marketing Strategy & Lead Generation:Develop and implement organic marketing strategies to generate leads. Work on strategies for lead generation through digital platforms. Conduct competitor analysis to stay ahead in the industry. Plan and execute branding activities to enhance market presence. Collaboration & Coordination:Work closely with designers (Canva), the SEO team, website team, and sales team. Ensure marketing efforts align with business goals and sales strategies. Maintain strong brand consistency across all digital channels. Required Skills & Qualifications:Bachelor’s degree in Marketing, Digital Marketing, Business, or a related field. Minimum 3 years of experience in digital marketing, preferably in the education sector. Strong knowledge of SEO, social media management, and content marketing. Proficiency in WhatsApp API tools, Buffer, email marketing tools (Mailchimp, Zoho, etc.), and marketing automation platforms. Hands-on experience with Google Analytics, Google Ads, Facebook Ads, and LinkedIn marketing. Ability to analyze data and implement strategic improvements. Expertise in Canva, WordPress, and digital marketing tools. Strong communication, problem-solving, and teamwork skills. Preferred Skills:Experience in paid ad campaigns (Google Ads, Facebook Ads). Knowledge of B2B and B2C marketing strategies. Creativity in content creation and branding strategies. Benefits:Fixed salary ₹8,000 – ₹10,000 per month + Incentives based on performance. Fexible part-time work hours (between 11:00 AM – 6:00 PM). Opportunities for growth and learning in digital marketing. 📩 Apply Now: Email: mahadev@thesafetalk.com Contact: +91 7892978960 Website: www.thesafetalk.com