Digital Marketing Executive

Job Description:We are seeking a results-driven Digital Marketing Executive with 2+ years of experience to join our marketing team. The ideal candidate will have a solid understanding of digital marketing strategies, analytics, and tools. You will be responsible for developing, implementing, and optimizing online marketing campaigns to increase brand awareness, traffic, and conversions. Key Responsibilities:Plan and execute digital marketing campaigns across channels such as Google Ads, Facebook, Instagram, LinkedIn, and YouTube Manage and optimize PPC campaigns (Google Ads, Meta Ads) to meet ROI and lead generation goals Monitor and improve SEO (on-page and off-page) strategies to drive organic traffic Create, edit, and publish engaging content for the website, blog, and social media Manage social media accounts and campaigns (paid and organic) Analyze performance using tools like Google Analytics, Search Console, SEMrush, etc. Coordinate with designers, content writers, and developers to align marketing strategies Run email marketing campaigns and use automation tools like Mailchimp, HubSpot, etc. Track KPIs and prepare monthly/weekly performance reports Stay updated with the latest digital marketing trends and tools Key Skills & Requirements:Bachelor’s degree in Marketing, Communications, or a related field Minimum 3 years of hands-on digital marketing experience Proficiency in Google Ads, Meta Business Suite, Google Analytics, SEO tools (Ahrefs, SEMrush, Moz), and CMS platforms (e.g., WordPress) Strong understanding of PPC, SEO, social media marketing, and content marketing Experience with email marketing and CRM tools (e.g., Mailchimp, HubSpot, Zoho) Basic knowledge of HTML/CSS and website management is a plus Excellent communication, analytical, and problem-solving skills Ability to multitask and meet deadlines in a fast-paced environment Preferred Certifications (not mandatory):Google Ads Certification HubSpot Inbound Marketing Meta Blueprint Google Analytics More Information call me HR -7069881078