Digital Marketing Executive Fresher

🔍 About the Role

We’re hiring a Digital Marketing Executive who can take charge of campaign execution across Meta Ads, Google Ads, SEO, and email marketing. If you're hands-on, data-driven, and obsessed with performance — this role is for you.

You’ll work closely with our creative, content, and strategy teams to help our clients grow through ROI-focused digital marketing.

🎯 Key Responsibilities

Paid Advertising (Meta + Google Ads)

• Run and optimise Google Search, Display, and YouTube campaigns
• Create and manage Meta Ads across lead gen, traffic, and engagement objectives
• Conduct keyword research and audience segmentation
• Monitor performance: ROAS, CPL, CTR, CPA

Social Media Management

• Schedule content on Instagram, Facebook, LinkedIn
• Coordinate with the design/video team
• Write captions, research hashtags, respond to comments and DMs

SEO & Content Execution

• Implement basic on-page and off-page SEO
• Support keyword planning and performance tracking
• Collaborate with writers for blog and meta content

Email & WhatsApp Campaigns

• Set up newsletters and automation flows (Mailchimp, Brevo, Zoho)
• Analyse open/click rates and optimise segmentation

Landing Page & Website Coordination

• Coordinate updates and testing
• Ensure analytics and conversion tracking is functional (GA4, GTM, Meta Pixel)

Performance Reporting

• Share weekly/monthly reports with insights
• Maintain campaign logs in shared folders or CRM

💡 Must-Have Skills

• Google Ads + Meta Ads Manager (hands-on experience)
• GA4, Google Tag Manager, Google Search Console
• SEO tools: Ubersuggest, Ahrefs, or Moz
• Scheduling tools: Buffer, Zoho Social, or Meta Business Suite
• Strong copywriting and communication skills
• Basic CRM knowledge (Zoho CRM, HubSpot, Privyr)

🎓 Education & Certification

• Bachelor's degree in Marketing, Business, or related fields
• Google Ads / Meta Blueprint Certifications are a bonus

🚀 Career Path

Digital Marketing Executive Fresher → Sr. Executive → Digital Marketing Manager → Performance Lead

💰 What You’ll Get

• Competitive salary + performance-based incentives
• Work across diverse industries and campaigns
• Learning reimbursements + upskilling support
• Collaborative team and growth-oriented environment