Digital Marketing Executive

About Retale Design Solutions

Retale Design is a boutique design agency specializing in creating branded environments. Our Interior and Architecture projects straddle several verticals in retail such as, Fashion & Lifestyle, Food & Beverages, Healthcare, and large built environments such as mall and hypermarkets.

With our expertise in niche retail interiors, an expansion of portfolio to branding and environmental graphics comes naturally to us. Our design project span across the country, from the metros to tier 2, tier 3 cities.

Website: http://www.retaledesign.com

Job Title: Digital Marketing Executive

Department: Marketing & Communications

Reports To: Marketing Manager / Head of Marketing

Location: India Nagar, Bangalore

Employment Type: Full-time / Contract / Internship (as applicable)

Job Description

The Digital Marketing Executive is responsible for planning, executing, and optimizing online marketing strategies to promote the company’s products or services, increase brand awareness, and drive qualified traffic and leads through digital channels. The role involves managing digital campaigns, content creation, SEO, SEM, social media, and analyzing performance metrics.

Key Responsibilities:

Digital Strategy & Execution

Develop and implement digital marketing strategies aligned with business goals.Plan and manage campaigns across channels like Google Ads, Meta (Facebook/Instagram), LinkedIn, and email.

Social Media Marketing

Create and manage engaging content for all social media platforms.

Track engagement metrics, growth, and conversions.

Coordinate influencer collaborations and online partnerships.

Content Marketing

Collaborate with designers and content writers to create blogs, graphics, videos, and newsletters.

Ensure brand consistency across all platforms.

Email Marketing

Create targeted email campaigns and newsletters.

Manage mailing lists, segmentation, and performance analytics.

Analytics & Reporting

Track and report on KPIs like traffic, engagement, conversions, and ROI.

Use tools like Google Analytics, Meta Insights, and other digital dashboards.

Website Management

Oversee updates and improvements to the company website.

Ensure optimal user experience and conversion rate optimization.

New Initiatives

Explore emerging digital tools, AI-based marketing trends, and automation for efficiency.

Job Specification

Educational Qualification:

• Bachelor’s degree in Marketing, Business Administration, Communication, or related field.
• Certification in Digital Marketing preferred.

Experience:

• 1–3 years of experience in digital marketing or a related role.
• Experience with ad platforms (Google Ads, Meta Ads Manager).

Job Type: Full-time

Pay: ₹11,264.69 - ₹38,991.30 per month

Work Location: In person