Digital Marketing Executive

Role: Digital Marketing Executive

Location:

About the Role

Digital Marketing Executive

The ideal candidate will be responsible for driving digital outreach and online reputation management for the political leader/party.

Key Responsibilities

• Develop and execute

  political digital marketing strategies

  across social media, search engines, and programmatic advertising.
• Manage

  paid ad campaigns

  on platforms like

  Facebook, Google, YouTube, Instagram, and Twitter/X

  , ensuring high engagement and targeted reach.
• Design and implement

  branding strategies

  to enhance the online presence of political leaders and parties.
• Create compelling

  content, slogans, campaign videos, social media posts, and email marketing materials

  aligned with the campaigns goals.
• Oversee

  SEO and online reputation management (ORM)

  to maintain a positive digital footprint.
• Track and analyse campaign performance using

  Google Analytics, Facebook Business Suite, and voter sentiment analysis tools

  .
• Conduct

  real-time digital war-room operations

  , including crisis management, rapid-response messaging, and trend analysis.
• Coordinate with

  graphic designers and video editors

  to craft high-impact campaign materials.
• Leverage

  data analytics and AI-driven insights

  to identify voter demographics and optimize outreach efforts.
• Stay updated on

  election policies, political advertising regulations, and competitor campaign strategies

  .