Digital Marketing Executive

Job Summary:

We are seeking a results-driven and creative Digital Marketing Executive to plan, execute, and manage online marketing campaigns that drive brand awareness, engagement, and lead generation. The ideal candidate will have hands-on experience with digital marketing tools, social media platforms, SEO/SEM, content marketing, and performance analytics.

Key Responsibilities:

• Develop, implement, and manage digital marketing campaigns across multiple channels including Google Ads, Meta (Facebook/Instagram), LinkedIn, and other relevant platforms.
• Plan and oversee social media strategies to enhance brand presence and engagement.
• Create and optimize content for the website, blogs, email campaigns, and social media posts.
• Conduct keyword research and manage SEO/SEM efforts to improve website visibility and ranking.
• Monitor and analyze campaign performance using tools like Google Analytics, Meta Business Suite, and other digital platforms.
• Collaborate with the design and content teams to create engaging marketing materials.
• Manage paid advertising budgets and ensure campaigns deliver optimal ROI.
• Track marketing trends, competitor activities, and industry best practices.
• Prepare and present performance reports and insights to management.

Requirements:

• Bachelor’s degree in Marketing, Business Administration, Communications, or a related field.
• 1–3 years of experience in digital marketing or a similar role.
• Strong knowledge of SEO, SEM, Google Ads, social media advertising, and email marketing.
• Proficiency in digital tools such as Google Analytics, Google Search Console, Meta Ads Manager, and Canva or Adobe Creative Suite.
• Excellent written and verbal communication skills.
• Analytical mindset with the ability to interpret data and make data-driven decisions.
• Creative thinker with strong attention to detail and time management skills.

Preferred Qualifications:

• Certification in Google Ads, SEO, or Digital Marketing
• Experience with CRM and marketing automation tools
• Knowledge of WordPress or other CMS platforms.

What We Offer:

• Competitive salary and performance incentives.
• Opportunities for growth and professional development.
• Collaborative and creative work environment.
• Exposure to a wide range of digital marketing tools and strategies.

Job Types: Full-time, Permanent

Pay: ₹14,000.00 - ₹25,000.00 per month

Work Location: In person