Digital Marketing Executive

Position: Digital Marketing Executive

Location: Chennai, Tamil Nadu

Experience: 1- 3 Years

Role Overview:

AWATAC Group is looking for a dynamic and results-driven Digital Marketing Executive to strengthen our online presence, drive B2B lead generation, and promote our freight forwarding services across digital channels. The ideal candidate will be proactive, creative, and capable of managing end-to-end digital marketing initiatives.

Key Responsibilities:

· Plan, execute, and optimize digital marketing campaigns across Google, Facebook, and Instagram.

· Implement SEO strategies to improve website ranking, visibility, and organic traffic.

· Create and publish engaging content for social media, websites, blogs, and email newsletters.

· Manage social media platforms, maintain posting calendars, and monitor audience engagement.

· Oversee Google Business Profile activities, including updates, posts, and engagement tracking.

· Design marketing creatives, social media posts, and basic visual content using Canva or Photoshop.

· Track, analyze, and report campaign performance using Google Analytics and other relevant tools.

· Support the development of marketing materials related to freight forwarding services.

Requirements:

· Bachelor’s degree in Marketing, Business, Communications, or a related field.

· 1–3 years of experience in digital marketing (experience in logistics or freight forwarding is an added advantage).

· Strong knowledge of SEO, SEM, Google Ads, Google Analytics, and social media marketing.

· Good written and verbal communication skills, with strong content creation abilities.

· Ability to work independently and handle multiple projects simultaneously.

Interested may share updated CV to career@awatacgroup.com

Job Type: Full-time

Pay: ₹18,000.00 - ₹20,000.00 per month

Education:

• Bachelor's (Preferred)

Experience:

• Digital marketing: 1 year (Required)

Location:

• Chennai - 600001, Tamil Nadu (Required)