Digital Marketing Assistant

0 years

1 - 4 Lacs

Posted:15 hours ago| Platform: GlassDoor logo

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Work Mode

Remote

Job Type

Full Time

Job Description

  • Campaign Support: Assist in the planning, creation, and execution of digital marketing campaigns across various platforms, including email, social media, SEO, and paid advertising (PPC).
  • Content Management: Help create, edit, and post engaging content (text, images, videos, blog posts, press releases) for the company's website and social media profiles.
  • Data Analysis and Reporting: Monitor, track, and report on the performance of digital marketing efforts using web analytics tools like Google Analytics.
  • Market Research: Conduct market and competitor research to identify trends, new opportunities, and target audience needs.
  • Administrative Support: Perform day-to-day administrative tasks such as managing marketing calendars, updating databases and spreadsheets, and coordinating with internal teams and external vendors/agencies.
  • SEO & Web Maintenance: Conduct keyword research, optimize website content for search engines, and assist with website updates using Content Management Systems (CMS) like WordPress.
  • Customer Interaction: Monitor social media channels and respond to customer inquiries and comments to foster strong relationships and ensure consistent messaging.
  • Required Qualifications and Skills Employers typically look for a mix of
  • technical and soft skills: Education: A bachelor's degree in Marketing, Communications, Business, or a related field is often preferred, but not always a requirement.
  • Technical Skills: Proficiency with social media platforms and management tools (e.g., Hootsuite, Buffer).
  • Familiarity with web analytics tools (e.g., Google Analytics) and SEO tools (e.g., SEMrush).
  • Experience with email marketing platforms (e.g., Mailchimp, HubSpot). Basic knowledge of design software (e.g., Canva, Adobe Creative Suite) and CMS platforms (e.g., WordPress).
  • Soft Skills: Excellent written and verbal communication skills.
  • Strong organizational and time management abilities, with attention to detail.
  • Analytical skills to interpret data and generate insights.
  • Creativity and problem-solving skills.
  • Ability to work independently and collaboratively as part of a team.
  • A proactive attitude and willingness to keep up with the latest digital trends.
  • Hiring for freshers

Job Types: Full-time, Permanent, Fresher

Pay: ₹9,257.30 - ₹36,303.06 per month

Benefits:

  • Leave encashment
  • Work from home

Work Location: In person

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