Digital Marketing Analyst

Sri Hema Infotech is looking for a results-driven Senior Digital Marketing Executive to plan, execute, and optimize digital marketing strategies that drive brand awareness, lead generation, and business growth. The candidate will manage campaigns across multiple digital channels and mentor junior team members.

Experience: 2 to 4yrs

Location: Perambur, Chennai

Working Mode: Office

Key Responsibilities

• Develop and execute comprehensive digital marketing strategies aligned with business goals
• Plan, manage, and optimize paid campaigns (Google Ads, Meta Ads, LinkedIn Ads, etc.)
• Oversee SEO, SEM, content marketing, and social media activities
• Analyze campaign performance using tools like Google Analytics and prepare reports
• Manage website performance, landing pages, and conversion optimization
• Coordinate with design, content, and sales teams for integrated campaigns
• Handle budget planning and ROI tracking for digital campaigns
• Stay updated with industry trends, tools, and best practices
• Guide and support junior digital marketing executives

Requirements & Skills

• Strong knowledge of SEO, PPC, social media marketing, and email campaigns
• Hands-on experience with Google Ads, Meta Ads Manager, Analytics, and Search Console
• Excellent analytical, communication, and leadership skills
• Experience in B2B marketing is an added advantage

What We Offer

• Competitive salary and performance-based incentives
• Growth-oriented and collaborative work environment
• Opportunities to work on diverse IT and software projects

Job Types: Full-time, Permanent

Pay: ₹20,000.00 - ₹40,000.00 per month

Work Location: In person