Digital Category Leader

2 years

0 Lacs

Posted:3 days ago| Platform: Linkedin logo

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Work Mode

On-site

Job Type

Full Time

Job Description

Mission


About Us :


TEAM BACKGROUND



RESPONSIBILITIES:


Strategy

● Develop and execute strategies to drive online sales growth, enhance customer experience, and improve conversion rates. Stay updated on ecommerce industry trends, and customer preferences to recommend innovative strategies and initiatives.

● Conduct market research and competitor analysis to identify opportunities for differentiation and market positioning.


Project and Performance Management

● Monitor and analyze website traffic, sales data, and customer behavior to identify trends and opportunities for improvement.

● PNL + Business Piloting


People

● Team Recruitment and Management

● Teammate Skills and Career Development

● Delegation and Decision Making

● Performance Evaluation for Team


Stakeholder Management / Collaborations

● Proactive business planning and owning the category online business case along with business finance and program teams.

● Collaborate with Sales Side and Marketing Team to plan and implement effective online marketing campaigns, search engine optimization (SEO), and SEM detailing.

● Work closely with Country Sport Teams to optimize the offer and develop the commercial policy to address customer/user needs and to develop and launch new products and promotions.

● Work closely with the Country Customer Service Team to understand customer sentiments and address customer journey grievances.


Profile


Qualifications :


  1. Master's degree is preferred
  2. 8 - 12 Years

    of experience in category management (Pref. in Digital)
  3. Demonstrated expertise in category management, preferably within the D2C or ecommerce sector - Proficient analytical skills, with a strong ability in data analysis and market research
  4. Outstanding communication essential


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