Demand Generation Manager

4 years

0 Lacs

Posted:5 days ago| Platform: Linkedin logo

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Work Mode

On-site

Job Type

Full Time

Job Description

Overview

Demand Generation Manager

Experience

Location

Department

Key Responsibilities

  • Execute 

    demand generation campaigns

     across digital, email, content, and events.
  • Support 

    ABM programs

     for key enterprise accounts and verticals.
  • Manage 

    marketing automation tools

     and CRM workflows.
  • Collaborate with Sales & BDR teams to generate 

    high-intent leads

     and accelerate pipeline.
  • Develop persona-based messaging, landing pages, and nurture journeys.
  • Track campaign KPIs, optimize performance, and report results weekly.

Requirements

  • 5–8 years

     of experience in 

    B2B & SaaS marketing

    , demand generation, or growth roles.
  • Hands-on experience with marketing automation + CRM systems.
  • Strong ability to run multi-channel campaigns (email, paid, events, content).
  • Data-driven mindset with experience managing KPIs, attribution, and funnel analytics.
  • Excellent communication skills and ability to collaborate with cross-functional teams.

Nice to Have

  • Experience in 

    Financial Services, Insurance, Telecom, Utilities, or Government

     sectors.
  • Knowledge of 

    CCM, digital transformation

    , or workflow automation technologies.
  • Exposure to European markets.

 

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