Content writer

Job Title: Content & Copywriter – Mental Health Startup Company : Vtalix – Redefining Mental Wellness www.vtalix.com Location : Ahmedabad Experience : 2–3 years Start Date: Immediate Compensation : Based on experience (Monthly Retainer or Project Basis) About Vtalix: Vtalix aims to make mental health care mainstream, accessible, and science-backed . We combine therapy, AI-powered wellness tools , and personalised engagement to build India's most engaging mental wellness ecosystem for individuals and institutions alike. We’re expanding our B2C marketing and looking for a creative, impact-driven Content & Copywriter who can tell powerful stories and convert them into leads. Key Responsibilities: Write and edit clear, informative, and engaging content across channels—website, blogs, social media, email campaigns, product descriptions, and corporate communication. Collaborate with the marketing, therapy, and design teams to align content with brand strategy and tone. Create content that simplifies mental health concepts while remaining clinically accurate. Conduct keyword research and incorporate SEO best practices in long-form and web content. Develop B2B-focused content for corporate wellness partnerships, presentations, and case studies. Maintain an editorial calendar and ensure the timely delivery of all assets. Stay updated on trends in digital health, mental wellness, and content strategy. Requirements : 1–3 years of proven experience in content writing, preferably in healthcare, wellness, or SaaS domains. Exceptional command over English grammar, tone, and storytelling. Strong portfolio demonstrating a range of content (B2B, B2C, digital, social, long-form). Understanding of mental health terminology or a willingness to research and learn. Ability to write both informative and emotive content based on the target audience. Experience with content management systems, SEO tools, and analytics is a plus. Good to Have: Startup / D2C / wellness brand experience Knowledge of B2C lead funnels How to Apply: Send your portfolio or 2–3 content samples to pranav@vtalix.in Or apply through LinkedIn. Show more Show less