Content Strategist

Experience:

About the Role:

Content Strategist

Hindi and English

Key Responsibilities:

• Develop platform-specific content strategies across Instagram, Facebook, Twitter, YouTube, and WhatsApp
• Ideate, plan, and script content formats including reels, posts, scripts, long-form captions, and informational content
• Work closely with design, video, and account teams to ensure cohesive and consistent storytelling
• Analyze content performance and iterate strategies to improve reach, relevance, and engagement
• Ensure all content aligns with brand tone, project objectives, and communication goals
• Handle content with a high degree of contextual awareness, especially for public or socially driven narratives
• Translate complex ideas into simple, engaging content for digital platforms

Ideal Candidate Profile:

• 2–4 years of experience in content strategy and content writing, preferably in fast-paced or campaign-driven environments
• Strong command over both

  Hindi and English

  (writing, editing, and translation as needed)
• Excellent understanding of digital media, social media platforms, and current content trends
• Strong understanding of Rajasthan’s political and cultural landscape
• Experience working with public interest campaigns, community engagement projects, or cause-based communication is a strong plus