Job Title: Director – Media Solutions Location: Andheri East, Mumbai Job Summary: This role is responsible for leading the digital media planning and buying function with a strong focus on strategic leadership, new business acquisition, and team development. The Director will play a pivotal role in driving revenue growth through high-impact media strategies, leading client pitches, and mentoring a team of digital media professionals. Key Responsibilities: • Leading the digital media planning and buying function, aligning strategies with business goals, client objectives, and performance targets. • Driving new business growth by owning the media strategy component of key pitches— developing media narratives, building innovative plans, and presenting to prospective clients with authority and insight. • Collaborating closely with business development and account teams to identify opportunities, craft winning proposals, and close new accounts. • Identifying the client’s target demographic and evaluating how valuable a publisher’s audience is for the client’s brand and campaign goals. • Assessing market competition and collaborating with clients to develop distinctive strategies— monetarily and creatively—that position their brand effectively in the digital space. • Managing large-scale digital budgets, building ROI models, and forecasting performance with accuracy. • Monitoring active campaigns, evaluating performance metrics like clicks and conversions, and applying analytical insights to optimize campaign effectiveness and conversion rates. • Staying updated with the evolving digital media environment, learning new platforms, and analyzing media data to support informed decision-making for clients and internal teams. Requirements: • A minimum of 8 years of hands-on and leadership experience in digital media planning, buying, and performance marketing. • A strong background in leading and winning new business pitches with demonstrated experience in building persuasive media narratives and decks. • Proven success in building and managing digital media teams, with strong leadership and people development skills. • Deep understanding of the digital marketing ecosystem, including programmatic, paid social, SEO/SEM, mobile, analytics, and e-commerce. • Strong commercial acumen with the ability to forecast, manage, and justify large media investments. • A well-developed network of media partners and platforms, with strong negotiation skills. • Excellent communication and presentation skills with a client-first mindset and the ability to manage executive-level conversations. • Analytical rigor with expertise in tools like Google Analytics, Omniture, Facebook Insights, YouTube Insights, Hootsuite, Excel, Tableau, and other reporting platforms. Show more Show less

Role Summary: We have an opening for Copywriter only for the Mumbai location. Details are mentioned below: 1. Experience: 2-3+ year of experience in creative writing about BFSI and B2B 2. Salary: As per industry standard 3. Location: Mumbai (Onsite) Job Summary: We are looking for a Copywriter to lead our creative marketing content efforts. Copywriter responsibilities include writing original copy and slogans for advertising campaigns, editing and publishing articles, and maintaining brand consistency across online channels. If you have experience creating web content, we’d like to meet you. Along with your application, please submit a portfolio or links to your published work. Ultimately, you will create informative and engaging content about our products and services for our audiences. Key Responsibilities: Research industry-related topics and identify gaps in our content Write original copy for ads and social networks Prepare and publish articles that describe our company and products Edit and fact-check pieces of content generated by colleagues. Use SEO practices to optimize articles and increase visibility Liaise with Designers to enrich the text with visual aids, like images and charts Shape language and tone used in sales emails, banners, and brochures Create and oversee reports on content (e.g. weekly or monthly) Interview clients, industry experts, and internal teams Monitor metrics related to our content, like web traffic and conversion rates Ensure all content is up-to-date Key Requirements: Proven work experience as a Copywriter, Product Copywriter, or similar role Portfolio of published articles Excellent writing and editing skills, with a keen eye for detail Hands-on experience with Content Management Systems (e.g. WordPress) An ability to write creative copy both for large pieces of content (e.g. product descriptions) and smaller texts (e.g. social media posts) Solid time-management skills Basic keyword search knowledge BSc in Marketing, Communications, Journalism or relevant field Apply Now [email protected]

Job Summary: We are seeking an experienced Content Strategist to develop, optimize, and manage content that aligns with our brand goals. The ideal candidate will have a strong background in content planning, creation, performance analysis, and pitch deck development, ensuring impactful storytelling and audience engagement. Key Responsibilities: Content Strategy & Planning Develop and maintain a content calendar aligned with brand objectives Conduct market research to identify trends, audience preferences, and innovative content ideas. Ensure consistency in brand voice, messaging, and storytelling across all platforms. Content Creation & Optimization Write, edit, and refine compelling content, including scripts, blogs, website copy, and social media posts. Collaborate with designers, videographers, and other stakeholders to enhance visual storytelling. Optimize content for SEO, engagement, and shareability. Apply Now [email protected]

As an Interaction Designer, you play a pivotal role in shaping the way consumers experience our client's brand. By translating the brand's vision into user-friendly designs, you create interactive solutions that engage and captivate users. Your designs are not only visually appealing but also intuitive and informative, ensuring a seamless interaction experience for consumers. To excel in this role, you must stay abreast of the latest design trends and technological advancements in the field of interaction design. By analyzing consumer behavior, you gain valuable insights that inform your design decisions and optimize user interactions with digital assets. Collaboration is key, as you work closely with Researchers, Strategists, Technologists, and Brand Developers to create user-flows, wireframes, and prototypes that meet business objectives. Your ability to introduce innovative UI elements and create compelling user experiences sets you apart. You are adept at storytelling and rapid prototyping, using a range of methods from paper sketching to digital prototyping to bring ideas to life. Your goal is to provide tangible solutions that resonate with both the Asymmetrique team and clients. To thrive in this role, you should have 3-5 years of experience in interaction design, with a deep understanding of social innovation, business, and design principles. Proficiency in user-centered design, current design trends, and interaction technologies is essential. You should be familiar with a variety of tools and technologies, including HTML5, CSS3, JavaScript, jQuery, Bootstrap, Angular.js, Backbone, Native Android/iOS toolkits, and interaction design software like Adobe Creative Suite, InVision Studio, and Axure. If you are passionate about creating impactful user experiences and are driven by innovation, we invite you to join our team and contribute to shaping the future of interaction design.,

As a Growth Marketer in the Ecommerce sector, your primary responsibility will be to delve deep into your clients" businesses, markets, and consumers to ensure the highest possible return on investment from their Performance Marketing initiatives. Your expertise in identifying client requirements and crafting engaging digital campaigns will be vital in driving conversions. You will also be adept at optimizing Landing pages and user funnels, leveraging your understanding of UI & UX principles. Your day-to-day tasks will involve analyzing detailed data to optimize websites, conducting A/B tests, and formulating growth marketing strategies based on data insights. You will collaborate with the media team to execute campaigns across various digital platforms and measure their success effectively. Furthermore, you will be instrumental in creating digital marketing strategies aligned with the overarching business objectives, focusing on customer acquisition, retention, and loyalty. To excel in this role, you should be process-oriented with a minimum of 3-4 years of experience as a growth marketer in the Ecommerce (D2C) domain. Strong analytical skills, a master's degree in Marketing/Digital Marketing/Business Intelligence, and proficiency in project management are essential requirements. Expertise in digital analytics tools such as Google Analytics, FB/other social media Analytics, Heat Maps, and platforms like Mixpanel is crucial. Experience with Marketing Automation software like Leadsquared, Mautic, Hubspot, Adobe, Salesforce, and other automation tools will be advantageous. Your ability to identify exciting marketing opportunities in new technologies and emerging trends, along with your natural inclination towards absorbing technological, data-based, and creative concepts, will set you apart in this role. Collaborating with cross-functional teams, including Account Management, Content, and Design, to develop compelling campaigns for end-users will be a key part of your responsibilities. Additionally, you will be expected to continuously refine methodologies for enhancing data analysis to drive business growth.,