Content Marketing Specialist

2 - 4 years

0 Lacs

Posted:17 hours ago| Platform: Linkedin logo

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Work Mode

On-site

Job Type

Full Time

Job Description

Note:

  • Candidates serving NP & can join within 7-10 days can also apply.


About Omnibound:

Omnibound is building the AI-based operating system for modern B2B marketing teams. We help CMOs and their teams scale campaigns, programs, and experiments faster by acting as an agentic co-pilot across the marketing org — from product and content marketing to demand gen and partner teams. We’re early but growing quickly, backed by experienced operators and angels who’ve built category-defining products.


Role Overview:

The Content Marketing specialist will:  

  • Own Omnibound’s content strategy and production, aligned with SEO and AEO initiatives  
  • Develop content across blogs, guides, whitepapers, case studies, video scripts, and social channels  
  • Collaborate closely with the SEO/AEO Specialist to ensure content is optimized for both traditional search engines and AI-powered search platforms  
  • Drive engagement, lead generation, and brand authority across the B2B marketing audience 

 

Key Responsibilities:

  • Content Strategy & Planning: 

Define content calendar aligned with product pillars, campaigns, and SEO/AEO keywords; identify audience questions and pain points for CMOs/VPs/Marketing Heads 

  • Content Creation 
  • Write blogs, guides, whitepapers, case studies.  
  • Create videos(shorts/reels) for product explainers or thought leadership.  
  • Content Optimization 

Collaborate with SEO/AEO Specialist to optimize content for search engines and AI-powered search platforms; structure content for snippet captures and TL; DR summaries 

  • Distribution & Promotion 

Repurpose content for LinkedIn, newsletters, and other social channels; collaborate on email campaigns and video promotion 

  • Performance & Analytics 

Track KPIs such as traffic, engagement, lead generation, AI mentions, and content performance; iterate and improve content based on performance data 

  • Collaboration 

Work cross-functionally with Product Marketing, Sales, and Design to ensure accuracy, relevance, and brand consistency 

 

Desired Skills & Experience:

  • 2-4 years of experience in B2B content marketing in SaaS or technology-focused  
  • Strong writing and storytelling skills, capable of creating high-quality blogs, guides, and case studies  
  • Experience with SEO basics and AEO/structured content preferred  
  • Familiarity with video content creation (scriptwriting, short explainer videos) is a plus  
  • Ability to repurpose content across multiple channels (LinkedIn, email, social media)  
  • Comfortable using analytics tools (GA4, GSC, SEMrush) to measure performance  
  • Strong organizational skills to manage content calendars and cross-functional projects 



“We’d love to connect if you meet the criteria above and are excited to shape the future of enterprise success with agentic AI.”

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