Everhope Content Manager - JD
About Everhope Oncology
Everhope Oncology is on a mission to transform cancer care by making high-quality treatment more accessible, patient-friendly, and closer to home. Backed by Narayana Health, one of India's leading hospital systems, W Health Ventures, a healthcare venture capital firm, and 2070 Health, a healthcare-focused venture studio, Everhope has secured $10 million in seed funding to establish a nationwide network of medical and surgical oncology facilities.Starting in Delhi and Mumbai, Everhope plans to expand to 10 cities over the next three years, bringing expert-led early diagnosis, daycare chemotherapy, and surgical oncology to locations where patients need them most.India faces a growing cancer burden, with over 150 million people expected to be diagnosed in their lifetime. Everhope is tackling this challenge head-on by creating smaller, strategically located centers that eliminate the logistical and emotional barriers to care.If you're passionate about shaping the future of oncology and want to be part of a high-impact, patient-first organization, join us in building a new era of cancer treatment—one that prioritizes convenience, empathy, and innovation.We're looking for a content manager who can bring Everhope's brand voice alive across platforms — from fast-paced social media to in-depth patient education. Someone who thrives in 0-1 environments and turns ideas into high-quality output quickly. This role is about creativity, execution, and empathy: producing content that informs, reassures, and engages patients and caregivers.
Key Responsibilities
Social Media Management
- Generate fresh, platform-specific content ideas that align with patient and caregiver needs
- Create social-first videos, reels, and static creatives — including fast, choppy edits that match current trends
- Demonstrate evidence of growing social media pages through past work
- Own the day-to-day management of Everhope's social media presence across Instagram, LinkedIn, and YouTube
Content Writing
- Work with medical content expert and write blogs that are AI-free, plagiarism-free, and SEO-optimized, covering oncology, nutrition, and caregiver support
- Craft compelling scripts and copy for explainer videos, performance ads, landing pages, and patient collaterals
- Adapt medical information into empathetic, patient-friendly storytelling
Collaboration & Coordination
- Work closely with editors, creative directors, designers, and doctors to ensure content quality and accuracy
- Liaise with external agencies for performance creatives, video production, and campaign support
- Manage the content calendar and ensure timely publishing across channels
Performance Marketing Creatives
- Write high-CTR ad copy for Google and Meta campaigns
- Collaborate with the in-house creative team to produce static ads, video ads, and campaign assets that are visually impactful and on-brand
- Structure and review high-conversion landing pages
Requirements
- 4-5+ years of experience in content strategy, copywriting, and social media management
- Proven expertise in growing and managing digital-first brands, ideally in healthcare, wellness, or D2C
- A strong grasp of aesthetics, storytelling, and brand-building
- Hands-on experience with paid media content, influencer marketing, and community building
- Exceptional writing, communication, and creative direction skills
- Data-driven mindset with a pulse on performance marketing and content analytics
- Ability to lead, execute, and scale content operations independently
- Thrives in 0-1 and 1-10 stages—scrappy, fast, accountable
- WFO Office role based in Gurgaon
Skills & Traits
- Creative, trend-savvy, and fast executioner for social content
- Ability to simplify complex medical information into accessible, reassuring content
- High attention to detail to ensure original, plagiarism-free work
- Collaborative team player, comfortable working across internal teams and external partners
- Consumer-first mindset with empathy for patients and caregivers
- Independent, proactive, and comfortable in a fast-paced startup environment