Consumer Insights Manager

8 - 12 years

0 Lacs

Posted:6 days ago| Platform: Shine logo

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Work Mode

On-site

Job Type

Full Time

Job Description

You will be responsible for owning a complex workstream with support from supervisors such as project leaders, managers, or senior managers. Your role will involve supporting the broader insight/marketing analytics/brand teams in problem-solving, hypothesis generation, research, and insight generation, as well as ensuring quality control. It will be essential for you to interpret, understand, and break down brand acceleration plan requirements into actionable task items for the team. Additionally, you will need to lead meaningful and focused meetings and deliver business insights effectively to the project leadership. You should be able to execute and deliver high-quality outputs timely to both internal and external stakeholders. Your role will require you to derive actionable insights from voluminous quantitative and qualitative data/research. Furthermore, you will be expected to provide day-to-day coaching to analysts on various project aspects while overseeing a workstream for 1-2 analysts. You should have a minimum of 8-10 years of experience in consumer insights, market research, or marketing analytics, with at least 3 years of exposure to management consulting and data analytics related to market/business/consumer insights, preferably in a global MNC environment within Consumer Products/Retail industry domains. Your experience should include delivering projects related to brand strategy, revenue management, negotiations, pricing/promotions, etc., relevant to the CP industry. Proficiency in key data sources/metrics for the CP industry and analytical tools such as Alteryx, Tableau, etc., is required. Key Skills required for this role include strong analytical and problem-solving skills, excellent communication and presentation skills, and a proven ability to translate data into actionable insights. Professional experience in analytical tools and techniques, specifically Alteryx, Tableau, and Power BI is mandatory. Intermediate knowledge of Python, R, and SPSS would be a plus.,

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RK HR Management Private Limited logo
RK HR Management Private Limited

Staffing and Recruiting

Ahmedabad Gujarat

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