Posted:19 hours ago|
Platform:
On-site
Full Time
Strategic Leadership:
Develop and own the end-to-end marketing strategy aligned with the company’s overall vision and goals.
Collaborate with executive leadership to shape company-wide growth and brand positioning.
Brand Development & Management:
Define and evolve the brand identity to drive market leadership and customer loyalty.
Ensure consistency across all touchpoints: web, content, campaigns, social media, and offline channels.
Demand Generation & Growth Marketing:
Lead data-driven performance marketing initiatives to drive acquisition, retention, and engagement.
Oversee SEO, SEM, email, paid media, and conversion optimization strategies.
Product Marketing:
Collaborate with product and sales teams to craft messaging, value propositions, and go-to-market strategies.
Drive competitive positioning and customer segmentation.
Customer Experience & Insights:
Use market research, data analytics, and customer feedback to inform marketing strategies and improve the end-to-end customer journey.
Champion a customer-centric culture across the organization.
Team Leadership:
Build, mentor, and manage a high-performing marketing team across functions (digital, brand, content, comms, etc.).
Foster a culture of accountability, innovation, and continuous improvement.
Requirements
3 years of progressive experience in marketing leadership roles; 2 years in a senior executive or CMO capacity.
Proven track record of building and scaling brands in a competitive market.
Strong grasp of performance marketing, branding, customer acquisition, and lifecycle management.
Exceptional leadership, communication, and strategic thinking skills.
Job Types: Full-time, Permanent
Pay: ₹30,000.00 - ₹50,000.00 per month
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