Category Development Manager

As India's first full-stack microbiome health company, Sova Health is dedicated to improving gut health through probiotic supplements, cutting-edge microbiome diagnostics, and therapeutic programs. Backed by investors from Singapore, the US, and India, Sova Health is a well-funded startup that offers you the opportunity to make a difference in people's lives every day. **Key Responsibilities:** - **Category Strategy Development:** Develop and implement a comprehensive strategy for supplements that aligns with brand goals and growth targets. - **Product Lifecycle Management:** Oversee product development, launch, performance tracking, and rationalization. - **Market Analysis:** Conduct research to identify trends, consumer needs, and competitive insights to drive innovation. - **Pricing & Promotions:** Design pricing and promotional strategies that ensure profitability and competitiveness. - **Assortment Planning:** Curate an optimized product portfolio to enhance consumer appeal and brand positioning. - **Sales & Growth:** Collaborate with sales and marketing teams to increase market share and achieve revenue targets. - **Supplier & Vendor Management:** Establish strong supplier partnerships, negotiate contracts, and ensure supply chain efficiency. - **Performance Tracking:** Monitor key performance indicators such as category sales, profitability, and market share. - **Customer Experience:** Improve the consumer journey to ensure satisfaction and loyalty in line with brand values. **Who Should Apply ** - You excel at customer interaction and problem-solving. - You blend data-driven insights with forward-thinking strategies. - You have a strong commitment to product quality and ownership. - You are proactive and demonstrate an ownership-driven mindset. - You communicate and collaborate effectively with cross-functional teams. **Skills & Experience:** - Customer-first mindset and strong analytical skills. - Track record of success in category management, driving sales growth, and market share. - Deep understanding of the supplements industry and regulatory environment. - Proficiency in negotiation and vendor management. - Leadership experience in dynamic environments. - Familiarity with category management tools/software. - Excellent communication and presentation abilities. By joining Sova Health, you can expect a stimulating work environment with significant ownership and growth prospects, competitive compensation, and a fast-track career path. Your work will have a direct impact on improving people's health. You will collaborate with some of the brightest minds in the industry within a culture that values action over bureaucracy and embraces the freedom to experiment and learn from failures.,