Category Development Manager

As a Category Manager at Sova Health, you will play a crucial role in driving the growth and success of the supplements category. Your responsibilities will include: - **Category Strategy Development:** You will be tasked with building and executing a category roadmap for supplements that aligns with brand goals and growth ambitions. - **Product Lifecycle Management:** Leading the journey from ideation to shelf, from product creation and launch to performance optimization. - **Market Analysis:** Decoding consumer trends, insights, and competitive dynamics to spark innovation. - **Pricing & Promotions:** Crafting pricing and promotional strategies that drive growth while staying consumer-first. - **Assortment Planning:** Curating a powerful, consumer-loved product portfolio that strengthens brand equity. - **Sales & Growth:** Partnering with marketing and sales teams to fuel category growth and drive revenue targets. - **Supplier & Vendor Management:** Building trusted relationships, negotiating effectively, and ensuring operational excellence. - **Performance Tracking:** Owning key KPIs - sales, profitability, and market share - to drive data-backed decisions. - **Customer Experience:** Shaping experiences that make customers not just buy, but believe in Sova. As a candidate for this role, you are expected to: - **Thrive on solving real customer problems with creativity and empathy.** - **Combine sharp analytical skills with bold, strategic thinking.** - **Take ownership, move fast, and hold a high bar for quality.** - **Communicate clearly, collaborate deeply, and lead without ego.** At Sova Health, you can look forward to: - **A phenomenal work environment with massive ownership and growth opportunities.** - **Competitive compensation and an accelerated career trajectory.** - **A direct, measurable impact on people's health and wellbeing.** - **Collaboration with some of the smartest minds in the wellness ecosystem.** - **A culture of doers over approvers, where innovation thrives and failure teaches.** In addition to the above, the ideal candidate will possess: - **Customer-first thinking with strong analytical rigor.** - **Proven experience in category management, driving growth and market share.** - **Deep knowledge of the supplements/wellness industry and regulatory ecosystem.** - **Strong vendor and negotiation skills.** - **Cross-functional leadership experience in dynamic, fast-paced environments.** - **Proficiency in category management tools/software.** - **Excellent communication and presentation skills.** To apply for this exciting opportunity, please send your resume to Divjyot.kaur@sova.health with the subject line Category Manager - Sova Health.,