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4.0 - 6.0 years
5 - 6 Lacs
Gurugram
Work from Office
Understanding of the Amazon (AMS) Portal. Execute the paid campaigns based on the briefs. Maintain campaign tracking, and performance metrics. Understanding of paid & organic ways of driving growth. Coordination with Online Vendors & Internal Team Required Candidate profile 4-6 yrs exp. of working on Amazon and Flipkart platforms, Should have handled 10-15L/month campaign amount. Preferably from Gurgaon or Delhi/NCR. Early joiners desired.
Posted 1 month ago
3.0 - 6.0 years
7 - 10 Lacs
Mumbai, Mumbai Suburban, Mumbai (All Areas)
Work from Office
ASSISTANT MANAGER - MARKETING About the Role We are seeking a dynamic and visionary Assistant Manager - Marketing with 3 to 6 years of rich experience in developing and executing marketing strategies that drive business growth and brand excellence. to join our real estate marketing team. The candidate will play a key role in strategizing, planning, and executing marketing initiatives across multiple platforms. This role requires strong coordination with internal teams, external vendors, and creative agencies to ensure brand consistency, effective campaign execution, and high return on marketing investments. across all marketing touchpoints. Key Responsibilities Marketing Strategy & Planning: Assist in developing and implementing marketing strategies for real estate projects across digital, print, and on-ground platforms. Support the budgeting process and track marketing expenditures to ensure cost-effectiveness and maximum ROI. Campaign Execution & Management: Coordinate with external agencies (creative, digital, media, PR) and internal departments for seamless campaign execution. Manage and ensure timely delivery of marketing collateral including brochures, flyers, banners, hoardings, and promotional videos. Plan and execute project launch events, site branding, exhibitions, and other promotional activities. Digital Marketing & Social Media Management: Oversee and monitor Performance Marketing on platforms like Google, Facebook, and Instagram. Collaborate with the Marketing Agencies to monitor on SEO, SEM, social media content calendars, and email marketing. Vendor & Agency Management: Work closely with the Agencies for SEO, SEM, Social Media campaigns, and email marketing. Manage vendor deliverables, track timelines, and ensure service level adherence. Brand Management: Ensure consistent brand messaging and visual identity across all marketing materials and channels. Monitor branding and visibility at project sites, sales offices, and customer touchpoints. Overlook photoshoots of project sites, events, and marketing creatives to maintain quality and brand standards. Reporting & Analysis: Present insights, performance metrics, and actionable recommendations to enhance marketing strategies. Qualifications Bachelor's degree in Marketing, Business Administration, or a related field. MBA/PGDM in Marketing is preferred. Real estate marketing experience is highly desirable. 3 to 6 years of experience in developing and executing marketing strategies that drive business growth and brand excellence. Skills: Strong knowledge of real estate marketing strategies, buyer behavior, and industry trends. Proficiency in digital marketing tools such as Google Ads, Meta Business Suite, Google Analytics, etc. Excellent communication, interpersonal, and presentation skills. Ability to manage multiple projects and deadlines in a fast-paced environment. Creative, strategic thinker with strong problem-solving skills. Experience in overseeing professional photoshoots and multimedia content production.
Posted 1 month ago
5.0 - 8.0 years
5 - 7 Lacs
Hyderabad
Work from Office
Job Title: Client Account Manager Location: Madhapur, Hyderabad Employment Schedule: Monday Saturday, 10:00 AM to 7:00 PM Department: Client Services Reports To: Chief Executive Officer Job Summary: The Client Account Manager serves as the primary liaison between the agency and its clients, ensuring seamless communication, strategic planning, and successful execution of advertising campaigns. This role requires a balance of relationship management, project coordination, and marketing expertise to drive client satisfaction and business growth. Key Responsibilities: Client Relationship Management Build and maintain strong relationships with clients, understanding their business needs and objectives. Campaign Strategy & Execution Collaborate with creative, media, and digital teams to develop and implement advertising campaigns. Budget & Performance Tracking Monitor campaign budgets, analyze performance metrics, and optimize strategies for maximum ROI. Project Coordination – Oversee timelines, deliverables, and workflow to ensure campaigns are executed efficiently. Market Research & Insights – Stay updated on industry trends, competitor strategies, and emerging marketing techniques. Reporting & Presentations – Prepare detailed reports and presentations on campaign performance and recommendations. Business Development – Identify opportunities to expand client accounts and contribute to agency growth. Required Skills & Qualifications: Bachelor's or Master's degree in Marketing, Business, Advertising, or a related field. 5-8 years of experience in digital marketing, preferably within an advertising or media agency. Strong communication and negotiation skills Expertise in digital marketing and traditional advertising strategies Proficiency in CRM tools and campaign analytics Ability to manage multiple projects and deadlines Problem-solving and strategic thinking
Posted 1 month ago
5.0 - 10.0 years
12 - 17 Lacs
Kolkata
Work from Office
Experienced in planning and executing performance marketing initiatives on Quick Com channels such as Swiggy, Blinkit and Zepto especially for Digital First Brands. Understanding and Experience of Cohort Targeting & Retargeting. Required Candidate profile Understanding & Experience of Brand Funnel on E Com (Impressions – CTR-ATC-Conversions) and handling Digital First Brands, that have built themselves through close partnerships with the E Com Channels
Posted 1 month ago
3 - 7 years
2 - 4 Lacs
Kolkata
Remote
We are seeking a skilled and data-driven Marketplace & E-commerce Channel Manager to oversee our product listings and performance across leading B2B platforms such as Alibaba, IndiaMART, Tradologie, AgriBazaar, Shopify, and more. The ideal candidate will be responsible for catalogue hygiene, marketplace optimization, performance analytics, and coordination with internal teams to drive growth and efficiency. Key Responsibilities: Catalogue Management & Hygiene: Build and maintain high-quality product catalogues across multiple B2B marketplaces. Publish or refresh 1500+ SKUs within 30 days while ensuring consistency and accuracy Marketplace Optimization: Enhance visibility and engagement through optimized listings and keywords. Ensure a response rate of 95% and a first-reply time of 4 hours. Manage day-to-day marketplace operations including RFQs, enquiries, and performance tracking. Performance Analytics & Reporting: Monitor key performance indicators such as enquiry-to-lead ratio, CPL (Cost Per Lead), and keyword positioning. Generate actionable insights and reports to guide strategy and improvements. Campaign Management: Execute and optimize PPC and RFQ campaigns across platforms to generate qualified leads. Track and manage ad spends effectively to ensure ROI. Cross-Functional Coordination: Work closely with Sales, Operations, and Finance to align channel strategies and goals. Ensure accurate information flow across departments for smooth execution. Desired Candidate Profile: 3 - 7 years of hands-on experience managing product catalogues across B2B e-commerce marketplaces. Strong analytical mindset with expertise in data-led SEO and keyword optimization. Proven ability to run and optimize PPC and RFQ campaigns. Proficient in using marketplace dashboards and tools. Self-motivated and able to manage responsibilities independently in a remote setup.
Posted 1 month ago
2 - 7 years
9 - 18 Lacs
Bengaluru
Work from Office
Location Koramangala. lab grown diamonds, Asst Mgr branding & marketing executives from Jewelry or apparel fashions. Category mgt bridal or apparels, Branding, Branding BTL, Marketing strategy. Market Research & Analysis Required Candidate profile Asst Mgr branding & marketing executives from Jewelry or apparel fashions. Category mgt bridal or apparels, Branding, Campaign Execution, Branding, BTL, Market Research & Analysis
Posted 1 month ago
3 - 5 years
2 - 3 Lacs
Faridabad
Work from Office
Develop & execute social media strategies (Facebook, Instagram, LinkedIn, etc.). Create engaging content (posts, reels, ads) & manage campaigns. Analyze performance & optimize for growth. Stay updated with the latest trends & tools.
Posted 1 month ago
1 - 2 years
1 - 1 Lacs
Faridabad
Work from Office
Develop and execute email strategies using Klaviyo, creating engaging campaigns Collaborate on content, analyze performance, optimize segmentation, and ensure compliance, staying current on industry trends and deliverability metrics.
Posted 1 month ago
4 - 9 years
8 - 14 Lacs
Gurugram
Work from Office
Looking for Experienced Campaign Specialist with 4yr Oracle Responsys, Email Marketing, Hands-on experiences in oracle Unity CDP (Customer Data Platform) 5 Days, cabs Sal up to 14L Call Shruti - 9891918226 shruti.imaginators22@gmail.com Required Candidate profile End-to-end campaign execution which includes managing existing campaigns, new campaign setup, data selection, campaign rollout (creatives not included) and results tabulation (Reports)
Posted 1 month ago
6 - 11 years
20 - 35 Lacs
New Delhi, Gurugram, Delhi / NCR
Work from Office
About Digidarts At Digidarts, we take pride in being a leading 360 full-funnel Performance Marketing Agency with a dynamic portfolio of over 200 clients. Our exceptional work and strong industry partnerships have earned us recognition as Google Premium and Meta Business partners. We value Time, Growth, Empathy, and Innovation as our core pillars, ensuring that we consistently deliver outstanding results. But at Digidarts, it's not just about work. We believe in fostering a vibrant and engaging work environment. Our culture embraces Fun Fridays, quarterly team outings, Thursday treats & performance-based awards and recognitions. We are dedicated to your personal growth and development, providing abundant opportunities for up-skilling through expert-led sessions, lateral transfers, and a separate budget for individual learning. Joining Digidarts means more than just a position; it's an opportunity to meet like-minded professionals and explore the possibilities of your future with us. Job Description Revenue & Profitability: Own and drive revenue growth, meeting and exceeding gross profit targets through effective affiliate partnerships and performance marketing strategies. Business Development: Identify, acquire, and onboard new affiliates, publishers, and strategic partners to scale CPI/CPA/CPR business. Client Acquisition & Relationship Management: Proactively engage with advertisers and agencies to secure long-term partnerships, negotiate commercial terms, and drive sustainable revenue streams. Strategic Partnerships: Build and maintain strong relationships with supply partners, ad exchanges, and inventory aggregators to ensure high-quality traffic and scalable campaign delivery. Sales Pipeline Management: Develop and manage a robust pipeline of prospects, leveraging data-driven insights to optimize conversion rates and maximize deal closures. Campaign Performance Oversight: Collaborate with internal teams to ensure smooth campaign execution while maintaining profitability and performance KPIs. Market Research & Expansion: Continuously analyze market trends, identify new opportunities, and expand the publisher base to increase reach and revenue potential. Negotiation & Contracting: Lead contract negotiations with affiliates and partners, ensuring favorable terms that align with business objectives. Cross-functional Coordination: Work closely with marketing, operations, and tech teams to optimize campaign delivery, resolve issues, and drive innovation. Performance Marketing Expertise: Have a deep understanding of digital advertising, programmatic buying, media buying/selling, and ad-serving technologies. Tech & Innovation: Collaborate with technology partners to enhance platform capabilities and improve tracking, analytics, and optimization features. What we need: Requirements: Proven experience in affiliate marketing, sales, and business development within an ad network or performance marketing agency. Strong knowledge of CPI/CPA/CPR models, with a track record of exceeding revenue targets. Hands-on experience in media buying, traffic acquisition, and supply-side partnerships. Excellent negotiation, communication, and relationship management skills. Ability to analyze data, optimize campaigns, and drive strategic decisions. Exposure to programmatic advertising is a plus. Join us and write the future of Digital Marketing.
Posted 1 month ago
5 - 8 years
7 - 10 Lacs
Mumbai
Work from Office
Skill required: Marketing Operations - Account Management Designation: Marketing Engagement Senior Analyst Qualifications: Any Graduation Years of Experience: 5 to 8 years What would you do? The Channel Activation Lead is responsible for driving the successful implementation of channel strategies and activation plans to optimize market reach and customer engagement. This role ensures the seamless execution of campaigns, promotions, and initiatives across all channels while aligning with broader business objectives. The Channel Activation Lead collaborates with cross-functional teams and external partners to deliver impactful channel activities that enhance customer experiences and drive growth.Offer Managers Develop and oversee the execution of channel activation plans to meet business and customer objectives. Lead the deployment of marketing campaigns and promotional activities across channels, ensuring alignment with brand guidelines and business goals. Work closely with sales, marketing, and product teams to coordinate channel activities and ensure consistency in execution. Define and monitor key performance indicators (KPIs) to evaluate the effectiveness of channel activation initiatives and recommend improvements. Identify opportunities to enhance channel performance through data-driven insights and market feedback. Build and maintain strong relationships with internal teams, distributors, and external partners to ensure smooth execution of channel activities. Manage budgets for channel activation initiatives, ensuring cost-effectiveness 5-7 years of experience in channel activation, marketing, or sales. Proven track record of executing successful channel activation initiatives. Experience managing cross-functional teams and external partners. Knowledge of customer segmentation, market dynamics, and consumer behavior. Experience in both digital and traditional channel environments is highly desirable. What are we looking for? Campaign Planning Digital Marketing Campaigns Problem-solving skills Expertise in channel management and activation strategies. Strong project management skills, with the ability to manage multiple initiatives simultaneously. Proficiency in marketing and data analytics tools to evaluate campaign effectiveness. Familiarity with digital and traditional marketing channels. Budgeting and financial planning skills. Excellent communication and interpersonal skills to influence and collaborate with diverse stakeholders. Analytical and strategic thinking with a focus on driving results. Strong organizational skills and attention to detail. Ability to thrive in a fast-paced and dynamic environment. Leadership and team-building skills with a focus on cross-functional collaboration. Roles and Responsibilities: In this role you are required to do analysis and solving of increasingly complex problems Your day to day interactions are with peers within Accenture You are likely to have some interaction with clients and/or Accenture management You will be given minimal instruction on daily work/tasks and a moderate level of instruction on new assignments Decisions that are made by you impact your own work and may impact the work of others In this role you would be an individual contributor and/or oversee a small work effort and/or team Please note that this role may require you to work in rotational shifts Qualifications Any Graduation
Posted 1 month ago
7 - 11 years
9 - 13 Lacs
Mumbai
Work from Office
Skill required: Marketing Operations - Campaign Management Designation: Campaign Management Specialist Qualifications: Any Graduation Years of Experience: 7 to 11 years What would you do? Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.experience in CRM management, customer engagement, or digital marketing roles, preferably within a large enterprise or consumer-focused business.oProven experience working with CRM platforms (Salesforce, or similar) and related tools for campaign management and customer data analysis.oPrevious experience working within the energy or retail sector is an advantage but not essential.oFamiliarity with managing cross-functional teams and working in a matrix organization.Role requires Digital Marketing Ads & Promotion creation/designThe CRM Advisor will be responsible for managing Client's customer relationship management (CRM) systems and initiatives, ensuring the effective use of customer data to drive engagement, retention, and growth. This role will play a key part in the development and execution of CRM strategies that enhance customer experiences, foster long-term loyalty, and maximize customer value. The CRM Advisor will collaborate with multiple internal teams, leveraging data and insights to ensure that Client's CRM tools and processes deliver measurable results aligned with the company's business goals.Campaign Management focuses on planning, executing, tracking and analysis of direct marketing campaigns. The team is responsible for the entire lifecycle of a marketing campaign, from inception to launch to evaluation of result. The team is accountable for analyzing the effectiveness of marketing campaigns using ROI calculations. The role may require for you to have a good understanding of digital marketing, email marketing and technologies like Salesforce Marketing Cloud, Salesforce CRM, Salesforce Automation studio, Google DV360 and Responsys. What are we looking for? Problem-solving skills CRM Systems Expertise:Good understanding of CRM platforms such as Salesforce, Adobe Campaign, Dot Digital to manage customer relationships and deliver targeted campaigns. Data Management & Analytics:Strong ability to manage and analyze customer data to derive insights and inform strategic decisions. Familiarity with tools like Excel, Google Analytics, or Tableau for reporting and analysis. Customer Segmentation:Ability to analyze customer data and create actionable customer segments for targeted communications, leveraging analytics and insights to personalize engagement. Marketing Automation:Knowledge of marketing automation platforms to streamline customer interactions and campaigns across channels (email, SMS, etc.). Integration & Data Flow Management:Familiarity with integrating CRM tools with other business systems (e.g., marketing platforms, sales systems) to enable seamless data flow and customer experience. Customer-Centric Approach:Strong focus on understanding and anticipating customer needs, using CRM tools to deliver personalized, relevant customer experiences. Analytical Thinking:Ability to analyze data and identify trends, insights, and opportunities for CRM improvements and business growth. Project Management:Excellent organizational and time management skills, with the ability to manage multiple projects simultaneously, ensuring delivery on time and within scope. Collaboration & Communication:Strong interpersonal and communication skills, capable of working cross-functionally with diverse teams and engaging stakeholders effectively. Problem-Solving:Proactive in identifying challenges in CRM processes or customer interactions, developing effective solutions to enhance performance. Attention to Detail:High attention to detail in managing customer data and executing campaigns to ensure accuracy and quality in all CRM-related activities. Roles and Responsibilities: CRM Strategy Development and Implementation:Develop and execute CRM strategies to enhance customer engagement, drive retention, and support business objectives. Collaborate with marketing, sales, and digital teams to align CRM efforts with overall customer experience strategies. CRM System Management:Oversee the configuration, management, and optimization of Client's CRM systems (e.g., Salesforce, Dynamics 365), ensuring the systems are fully utilized to meet customer and business needs. Troubleshoot issues and work with IT to resolve technical challenges. Customer Data Management:Ensure data quality and integrity by implementing best practices for customer data collection, segmentation, and enrichment. Maintain a customer database that allows for targeted, personalized marketing and communication strategies. Campaign Planning and Execution:Lead the creation and execution of CRM campaigns, including email, SMS, loyalty programs, and push notifications, ensuring they are aligned with business objectives and customer preferences. Performance Monitoring and Reporting:Track the effectiveness of CRM campaigns through key performance indicators (KPIs), such as customer retention rates, engagement levels, and ROI. Provide regular reports to senior leadership on campaign results and customer insights. Collaboration Across Functions:Work closely with marketing, digital, sales, and customer service teams to ensure CRM strategies are integrated across all touchpoints and deliver a consistent and exceptional customer experience. Continuous Improvement:Stay up to date with industry best practices, CRM trends, and technological advancements. Recommend improvements to Client's CRM strategies, tools, and processes based on market research and customer feedback. Qualifications Any Graduation
Posted 1 month ago
5 - 8 years
7 - 10 Lacs
Mumbai
Work from Office
Skill required: Marketing Operations - Campaign Management Designation: Campaign Management Sr Analyst Qualifications: Any Graduation Years of Experience: 5 to 8 years What would you do? The CRM Advisor will be responsible for managing Client's customer relationship management (CRM) systems and initiatives, ensuring the effective use of customer data to drive engagement, retention, and growth. This role will play a key part in the development and execution of CRM strategies that enhance customer experiences, foster long-term loyalty, and maximize customer value. The CRM Advisor will collaborate with multiple internal teams, leveraging data and insights to ensure that Client's CRM tools and processes deliver measurable results aligned with the company's business goals.Role requires Digital Marketing Ads & Promotion creation/design oA bachelor's degree in Business, Marketing, Data Analytics, or a related field is required.oAdditional certifications in CRM systems (e.g., Salesforce Certified Administrator or Consultant) or data analytics are desirable. Customer-Centric Approach:Strong focus on understanding and anticipating customer needs, using CRM tools to deliver personalized, relevant customer experiences. Analytical Thinking:Ability to analyze data and identify trends, insights, and opportunities for CRM improvements and business growth. Project Management:Excellent organizational and time management skills, with the ability to manage multiple projects simultaneously, ensuring delivery on time and within scope. Collaboration & Communication:Strong interpersonal and communication skills, capable of working cross-functionally with diverse teams and engaging stakeholders effectively. Problem-Solving:Proactive in identifying challenges in CRM processes or customer interactions, developing effective solutions to enhance performance. What are we looking for? CRM Systems Expertise:Good understanding of CRM platforms such as Salesforce, Adobe Campaign, Dot Digital to manage customer relationships and deliver targeted campaigns. Data Management & Analytics:Strong ability to manage and analyze customer data to derive insights and inform strategic decisions. Familiarity with tools like Excel, Google Analytics, or Tableau for reporting and analysis. Customer Segmentation:Ability to analyze customer data and create actionable customer segments for targeted communications, leveraging analytics and insights to personalize engagement. Marketing Automation:Knowledge of marketing automation platforms to streamline customer interactions and campaigns across channels (email, SMS, etc.). Integration & Data Flow Management:Familiarity with integrating CRM tools with other business systems (e.g., marketing platforms, sales systems) to enable seamless data flow and customer experience. Attention to Detail:High attention to detail in managing customer data and executing campaigns to ensure accuracy and quality in all CRM-related activities. Roles and Responsibilities: CRM Strategy Development and Implementation:Develop and execute CRM strategies to enhance customer engagement, drive retention, and support business objectives. Collaborate with marketing, sales, and digital teams to align CRM efforts with overall customer experience strategies. CRM System Management:Oversee the configuration, management, and optimization of Client's CRM systems (e.g., Salesforce, Dynamics 365), ensuring the systems are fully utilized to meet customer and business needs. Troubleshoot issues and work with IT to resolve technical challenges. Customer Data Management:Ensure data quality and integrity by implementing best practices for customer data collection, segmentation, and enrichment. Maintain a customer database that allows for targeted, personalized marketing and communication strategies. Campaign Planning and Execution:Lead the creation and execution of CRM campaigns, including email, SMS, loyalty programs, and push notifications, ensuring they are aligned with business objectives and customer preferences. Performance Monitoring and Reporting:Track the effectiveness of CRM campaigns through key performance indicators (KPIs), such as customer retention rates, engagement levels, and ROI. Provide regular reports to senior leadership on campaign results and customer insights. Collaboration Across Functions:Work closely with marketing, digital, sales, and customer service teams to ensure CRM strategies are integrated across all touchpoints and deliver a consistent and exceptional customer experience. Continuous Improvement:Stay up to date with industry best practices, CRM trends, and technological advancements. Recommend improvements to Client's CRM strategies, tools, and processes based on market research and customer feedback. Qualifications Any Graduation
Posted 1 month ago
5 - 8 years
7 - 10 Lacs
Mumbai
Work from Office
Skill required: Marketing Operations - Hyper Text Markup Language (HTML) Designation: Marketing Platform Auto Senior Analyst Qualifications: Any Graduation Years of Experience: 5 to 8 years What would you do? Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.Role requires Digital Marketing Ads & Promotion creation/designYou will be responsible for working primarily on HTML (Hypertext Markup Language) which is a set of markup symbols or codes inserted in a file intended for display on a World Wide Web browser page. It describes the structure of text-based information in a document by denoting certain text as links, headings, paragraphs and lists as well as to supplement that text with interactive forms, embedded images and other objects--typically for developing web pages. What are we looking for? Proficiency in HTML5 and CSS3:Strong knowledge and hands-on experience in coding responsive HTML email templates that render consistently across various email clients and devices.Email Design Best Practices:Understanding of email design principles, user experience (UX) considerations, and email deliverability best practices.Testing and Troubleshooting:Experience in testing emails across different devices and email clients to identify and resolve rendering issues. Attention to Detail:A keen eye for detail to ensure accuracy and consistency in coding and email rendering.Marketing Automation platform knowledge:Familiarity with the SFMC, Adobe builder knowledge including the use of Content Builder, Data Extensions, and AMPscript for personalization etc.JavaScript and AMPscript:Knowledge of JavaScript and AMPscript enables advanced dynamic content personalization and interactivity within emails.Email Automation:Familiarity with email automation tools and processes, including journey-based emails and triggered campaigns.Graphic Design:Basic graphic design skills to assist in creating visual elements for email templates.SQL:Understanding of SQL queries to work with dataA/B Testing:Experience in setting up and analyzing A/B tests to optimize email campaign performance.Accessibility:Awareness of email accessibility best practices to ensure emails are inclusive and compliant with accessibility standards. Roles and Responsibilities: Campaign Planning and Requirements Gathering:Collaborate with Project Manager and/or marketing stakeholders to understand campaign objectives and requirements by carefully reviewing briefs and seeking clarification before the build along with highlighting risks (if any).Collaborate with creative teams to ensure the seamless integration of visual elements into HTML templates. HTML Email Template Development:Design and develop HTML email templates (from PSDs) optimized for various email clients, ensuring compatibility and responsiveness across desktop and mobile devices.Implement dynamic content and personalized elements using personalization languages (example AMPscript or SSJS) to create dynamic and personalized email experiences. Email Build Testing:Conduct thorough testing to verify email rendering across different email clients and devices to ensure consistent display and functionality. Email Design Best Practices:Stay up to date with email design best practices, industry trends, and email marketing standards to create visually compelling and effective email campaigns. Troubleshooting and Issue Resolution:Identify and resolve any HTML/CSS-related issues that may arise during email campaign development or execution. Work Orchestration and Data hygiene:Fully understand ticketing/request management tool and accurately record updates, data points, timestamps etc. to provide seamless campaign experience to both internal and extemal stakeholders.Adhere to all Desktop Procedures (DTPs) / Standard Operating Procedures (SOP) along with checklist and other important process document to carry out all required tasks. Complete all required reports so that accurate numbers are reported to both client and leadership. Qualifications Any Graduation
Posted 1 month ago
1 - 3 years
3 - 5 Lacs
Mumbai
Work from Office
Skill required: Marketing Operations - Campaign Management Designation: Campaign Management Associate Qualifications: Any Graduation Years of Experience: 1 to 3 years What would you do? The CRM Advisor will be responsible for managing Client's customer relationship management (CRM) systems and initiatives, ensuring the effective use of customer data to drive engagement, retention, and growth. This role will play a key part in the development and execution of CRM strategies that enhance customer experiences, foster long-term loyalty, and maximize customer value. The CRM Advisor will collaborate with multiple internal teams, leveraging data and insights to ensure that Client's CRM tools and processes deliver measurable results aligned with the company's business goals.Role requires Digital Marketing Ads & Promotion creation/designCampaign Management focuses on planning, executing, tracking and analysis of direct marketing campaigns. The team is responsible for the entire lifecycle of a marketing campaign, from inception to launch to evaluation of result. The team is accountable for analyzing the effectiveness of marketing campaigns using ROI calculations. The role may require for you to have a good understanding of digital marketing, email marketing and technologies like Salesforce Marketing Cloud, Salesforce CRM, Salesforce Automation studio, Google DV360 and Responsys. What are we looking for? CRM Systems Expertise:Good understanding of CRM platforms such as Salesforce, Adobe Campaign, Dot Digital to manage customer relationships and deliver targeted campaigns. Data Management & Analytics:Strong ability to manage and analyze customer data to derive insights and inform strategic decisions. Familiarity with tools like Excel, Google Analytics, or Tableau for reporting and analysis. Customer Segmentation:Ability to analyze customer data and create actionable customer segments for targeted communications, leveraging analytics and insights to personalize engagement. Marketing Automation:Knowledge of marketing automation platforms to streamline customer interactions and campaigns across channels (email, SMS, etc.). Integration & Data Flow Management:Familiarity with integrating CRM tools with other business systems (e.g., marketing platforms, sales systems) to enable seamless data flow and customer experience. Customer-Centric Approach:Strong focus on understanding and anticipating customer needs, using CRM tools to deliver personalized, relevant customer experiences. Analytical Thinking:Ability to analyze data and identify trends, insights, and opportunities for CRM improvements and business growth. Project Management:Excellent organizational and time management skills, with the ability to manage multiple projects simultaneously, ensuring delivery on time and within scope. Collaboration & Communication:Strong interpersonal and communication skills, capable of working cross-functionally with diverse teams and engaging stakeholders effectively. Problem-Solving:Proactive in identifying challenges in CRM processes or customer interactions, developing effective solutions to enhance performance. Attention to Detail:High attention to detail in managing customer data and executing campaigns to ensure accuracy and quality in all CRM-related activities. Roles and Responsibilities: CRM Strategy Development and Implementation:Develop and execute CRM strategies to enhance customer engagement, drive retention, and support business objectives. Collaborate with marketing, sales, and digital teams to align CRM efforts with overall customer experience strategies. CRM System Management:Oversee the configuration, management, and optimization of Client's CRM systems (e.g., Salesforce, Dynamics 365), ensuring the systems are fully utilized to meet customer and business needs. Troubleshoot issues and work with IT to resolve technical challenges. Customer Data Management:Ensure data quality and integrity by implementing best practices for customer data collection, segmentation, and enrichment. Maintain a customer database that allows for targeted, personalized marketing and communication strategies. Campaign Planning and Execution:Lead the creation and execution of CRM campaigns, including email, SMS, loyalty programs, and push notifications, ensuring they are aligned with business objectives and customer preferences. Performance Monitoring and Reporting:Track the effectiveness of CRM campaigns through key performance indicators (KPIs), such as customer retention rates, engagement levels, and ROI. Provide regular reports to senior leadership on campaign results and customer insights. Collaboration Across Functions:Work closely with marketing, digital, sales, and customer service teams to ensure CRM strategies are integrated across all touchpoints and deliver a consistent and exceptional customer experience. Continuous Improvement:Stay up to date with industry best practices, CRM trends, and technological advancements. Recommend improvements to Client's CRM strategies, tools, and processes based on market research and customer feedback. Qualifications Any Graduation
Posted 1 month ago
7 - 11 years
4 - 8 Lacs
Mumbai
Work from Office
Skill required: Marketing Operations - Customer Insight & Marketing Analytics Designation: Campaign Management Specialist Qualifications: Any Graduation Years of Experience: 7 to 11 years What would you do? The Fleet & Dealer Comms & Campaign Lead ANZ develops and executes integrated marketing campaigns for B2B customers, such as Fleet & Transport, and independent service station operators (Dealers), to enhance brand visibility, engage audiences, and drive business objectives. This role ensures effective multi-channel communication, manages compliance and approvals, and collaborates with internal teams and external partners to deliver seamless campaigns. Additionally, the role is responsible for campaign planning, offer development, and ensuring marketing initiatives align with audience segmentation and business priorities. What are we looking for? Ability to interpret performance data, market trends & customer insight to build brands and inform and execute local plans and campaigns Ability to manage multiple campaigns simultaneously, ensuring timely approvals and adherence to compliance requirements. High attention to detail in campaign execution, data accuracy, and creative content review. Excellent stakeholder management and communication skills, ensuring alignment across internal teams and external partners. Problem-solving mindset, proactively addressing campaign or system issues and implementing resolution strategies. Strong analytical skills for interpreting customer data, optimizing audience targeting, and measuring campaign performance. Experience with campaign tracking and reporting tools (Google Analytics, Power BI, Tableau) to assess KPIs and engagement metrics.Experience & Education: 8+ years of experience in campaign management, or communications within a fast-paced marketing environment Proven experience in managing approvals, compliance processes, and partner collaborations Strong background in loyalty programs, audience segmentation, and offer development Bachelor s degree in Marketing, CommuCommunications, Business, or a related field Roles and Responsibilities: Develop and execute marketing campaigns aligned with business goals, including email, SMS, push notifications, and digital communications. This could include brand marketing campaigns or tactical sales driving incentives and B2B competitions. Adapt and execute campaigns, as needed, for local markets. Act as a key point of contact for internal and external stakeholders, ensuring smooth execution of marketing and communication initiatives. Manage campaign timelines, budgets, and approvals, ensuring compliance with legal, privacy, and regulatory standards. Develop and implement platform specific segments, rules, and offers, ensuring smooth execution across multiple channels. Source and provide creative assets and copy points, coordinating with marketing teams and external agencies to ensure brand consistency. Load, track, and optimize campaign activity in systems Ensure compliance with local laws and internal guidelines, maintaining data integrity and customer privacy standards. Conduct performance analysis, live proof testing, and final production reviews to measure campaign effectiveness and drive improvements. Manage loyalty and partner initiatives ensuring successful implementation and execution. Facilitate issue resolution by coordinating with IT, marketing teams, and external partners, managing corrective actions and system fixes. Lead internal and external approval processes for offers and creative assets, including engagement with partners. Provide detailed briefs to marketing teams, outlining campaign objectives, reporting requirements, and audience insights. Work with agencies or partners to develop and execute events and sponsorship activations Facilitates end to end offers for B2B customers i.e., associations, fleet customers, etc This role would oversee and input into budget decisions for Brand & Comms team budgets This role plays a key role in the client website in Australia and NZ Tasks would include:oGather requirements from key business stakeholdersoReview & update brand assets, visuals & contentoImprove CX and flow of pagesoBrief agencies or Technology partners
Posted 1 month ago
2 - 3 years
4 - 5 Lacs
Thane
Work from Office
Key Responsibilities: Influencer Strategy Development: Design and implement comprehensive influencer marketing strategies aligned with business goals. Identify growth opportunities within influencer marketing to expand brand reach and relevance. Influencer Sourcing and Relationship Management: Identify, evaluate, and onboard influencers and content creators that align with the brand s values and target audience. Foster long-term relationships with influencers to establish loyalty and advocacy for the brand. Campaign Planning and Execution: Lead the conceptualization and execution of creative, results-driven influencer campaigns. Collaborate with internal teamsto ensure cohesive execution of campaigns across channels. Contract and Deliverable Oversight: Negotiate contracts with influencers, ensuring clear communication of deliverables, timelines, and expectations. Ensure influencer content adheres to brand guidelines and meets agreed-upon standards. Performance Tracking and Analysis: Monitor campaign performance metrics (reach, engagement, conversions) and optimize campaigns based on insights. Prepare detailed reports and presentations to showcase ROI and key learnings from influencer partnerships. Industry Trend Monitoring: Stay ahead of industry trends, platform updates, and competitor strategies to identify new opportunities. Test and implement innovative influencer marketing techniques. Requirements: A minimum of 2-3 years of experience in influencer marketing, with a proven track record of delivering high-impact campaigns. Strong relationship-building and communication skills to foster influencer partnerships. A creative mindset coupled with analytical skills to craft and evaluate campaign strategies. Experience in D2C/health and wellness is a plus point!
Posted 1 month ago
1 - 3 years
3 - 3 Lacs
Gurugram
Work from Office
Responsibilities: * Manage guest house opns & staff * Ensure cleanliness & maintenance standards * Oversee social media marketing campaigns * Coordinate hotel projects & events * Develop online marketing strategies * Talk to Corporates for Sales
Posted 1 month ago
1 - 5 years
4 - 7 Lacs
Hyderabad, Bengaluru
Work from Office
Digital Marketing Campaigns Digital Marketing Google Ads Campaign Management Campaign Optimizations Ability to establish strong client relationship Ability to manage multiple stakeholders Commitment to quality Detail orientation
Posted 1 month ago
5 - 10 years
8 - 12 Lacs
Bengaluru
Work from Office
Role & responsibilities Campaign Strategy & Execution : Plan, create, and manage paid marketing campaigns across platforms such as Google Ads, Facebook, Instagram, LinkedIn, and others. Design and implement multi-channel strategies to drive leads, conversions, and revenue growth. Ensure that campaigns align with company goals and optimize for performance, ROI, and budget efficiency. Data Analysis & Optimization : Monitor campaign performance and optimize bidding strategies, ad placements, and targeting. Analyze key performance metrics (KPIs) such as CTR, CPC, CPA, and conversion rates, and make data-driven decisions to improve results. Continuously test and iterate ad copy, creative elements, landing pages, and targeting to enhance performance. Budget Management : Allocate and manage marketing budgets across multiple channels to maximize return on investment. Track and report on ad spend versus revenue growth to ensure campaigns are cost-effective and meet performance targets. A/B Testing : Conduct A/B testing on creatives, audiences, and landing pages to identify what works best. Continuously experiment with different ad formats, placements, and messaging to enhance campaign performance. Market Research & Audience Segmentation : Conduct research on market trends, competitor strategies, and target audience behaviors. Create detailed audience segments for more precise targeting and personalization. Reporting & Insights : Provide detailed performance reports to stakeholders, including campaign insights, opportunities for optimization, and key takeaways. Present weekly/monthly performance updates, highlighting the impact on business KPIs. Collaboration & Communication : Collaborate with internal teams such as content, design, product, and sales to ensure cohesive messaging and campaign execution. Work with external partners such as agencies or affiliate marketers to scale campaigns and achieve growth. Stay Updated : Stay current on industry trends, platform updates, and best practices in performance marketing and paid media. Implement new tools and tactics to maintain a competitive edge in digital advertising Skills and Qualifications: Proven experience in performance marketing, specifically in managing paid campaigns (PPC, social media, display ads, etc.). Strong understanding of digital marketing concepts, including paid search, display advertising, retargeting, and conversion tracking. Proficiency in platforms like Google Ads, Facebook Ads Manager, Google Analytics, and other marketing automation tools. Excellent analytical skills with the ability to interpret data and draw actionable insights. Experience with A/B testing and multivariate experiments. Ability to manage multiple campaigns and projects simultaneously. Familiarity with audience targeting, lookalike audiences, and custom segments. Basic knowledge of SEO and content marketing is a plus.
Posted 1 month ago
7 - 12 years
8 - 13 Lacs
Pune
Work from Office
Roles and Responsibilities Responsible for strategic planning and the execution of marketing activities for the brand and projects Plan and oversee advertising and promotional campaigns. Conduct market research to identify trends and customer needs. Sourcing agencies and vendors for execution Responsible for content creation and campaign planning Planning project launches with 360 degree media planning Budgeting, expense tracking and weekly MIS Grow and monitor direct business impact Strategic sourcing, negotiations and managing vendors and agencies Exposure to PR and events execution Coordination with Project Sales teams, Accounts teams, Design and CRM teams for execution Oversee billing / ERP processing
Posted 1 month ago
5 - 10 years
10 - 20 Lacs
Hyderabad
Work from Office
Manager/ Senior Manager - Growth Marketing - Retail Pharmacy Chain Location - Hyderabad Role Analyze in-store and online sales data to identify growth opportunities. Develop and execute performance-focused marketing strategies across physical and digital channels. Build dashboards and reports to track KPIs and marketing performance. Collaborate across merchandising, digital, and operations teams to align and implement growth initiatives. Segment customer audiences and deliver personalized marketing campaigns to increase LTV. Monitor industry trends and competitors to inform new growth tactics. Drive growth initiatives to improve business goals (ABV improvement, mitigate holiday risk, improve loyalty base of pharma and non-pharma). Retail campaign planning and execution, drive engagement and provide merchandising and branding solutions. Expectation MBA from tier 2 college. 4-5 years of experience in growth, performance, or digital marketing roles. Proven success in driving customer and revenue growth Strong skills in SQL, Excel, and data visualization tools (e.g. Tableau, Power BI). Experience with CRM and marketing automation platforms (e.g., HubSpot, Salesforce, Clever Tap etc.). Strategic thinker with strong communication, presentation and cross-functional collaboration skills. Bonus Points If You Have Experience in retail, pharmacy or healthcare industries. E-commerce and Omni channel marketing background. Familiarity with loyalty programs, personalization, and customer retention strategies.
Posted 1 month ago
2 - 5 years
3 - 5 Lacs
Lucknow
Work from Office
Responsibilities: Design compelling A+ Content, infographics, banners, social media creatives, and other marketing assets. Collaborate with content and marketing teams to visualize key messaging effectively. Understand and apply brand guidelines across all assets. Manage and prioritize design requests from multiple stakeholders. Stay updated with design trends, especially within eCommerce and marketplace visuals. Provide creative input during campaign planning and product launch phases. Review and revise designs based on stakeholder feedback while maintaining creative integrity. Requirements: 3+ years of experience graphics designing infographics, banners, product creatives In Depth understanding of tools like Adobe Photoshop, Illustrator, Figma, Canva. Brand guideline adherence - Should adhere and implement the guidelines provided Excellent communication and problem-solving skills, capable of translating technical concepts for non-technical users. Ability to multitask and manage multiple client relationships effectively. Time management & stakeholder communication Bonus: Experience working with development teams on bug tracking and custom feature implementation
Posted 1 month ago
- 1 years
0 Lacs
Jaipur
Work from Office
Eligibility: MBA students or recent graduates with a focus on Marketing, Branding, or Communications. Responsibilities Assist in competitor analysis and market research to derive actionable insights. Craft social media content aligned with regional brand positioning. Support SEO campaigns and write blogs, case studies, and LinkedIn content. Research and suggest website optimization ideas for better UX and conversions. Analyze performance metrics across marketing channels. Create or support visual storytelling through infographics and creative reels. Participate in internal brainstorming sessions and campaign planning. Collaborate with cross-functional teams, including Development, HR, and Sales on internal campaigns, hiring drives, event communications, and outreach projects. Take the lead in organizing and promoting internal office events such as town halls, cultural days, annual celebrations, and more. What We re Looking For Passion for tech marketing and content creation. Strong communication and writing skills. Basic understanding of SEO, branding, and digital campaigns. Familiarity with LinkedIn and Instagram content trends. Eagerness to learn, take initiative, and collaborate with a fast-paced team. What You ll Gain A solid portfolio of live campaigns. Exposure to international B2B marketing in the software industry. Hands-on experience with content, SEO, branding, and analytics.
Posted 1 month ago
- 2 years
1 - 3 Lacs
Mumbai
Work from Office
Responsibilities: Plan & execute paid media campaigns on Facebook, Google, Meta & LinkedIn Monitor performance, optimize ad spend & maximize ROI Manage budgets and allocate resources effectively Prepare campaign reports May Include other duties.
Posted 1 month ago
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