Marketing Executive

0 - 1 years

1 - 3 Lacs

mumbai mumbai suburban mumbai (all areas)

Posted:2 weeks ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

Role & responsibilities

About the Role

Key ResponsibilitiesAccount-Based Marketing (ABM)

  • Assist in planning and executing targeted ABM campaigns across key business verticals
  • Coordinate webinars, roundtables, and both virtual and in-person events for strategic accounts
  • Monitor and report on campaign performance and account engagement

Event Planning & Execution

  • Own end-to-end event logistics for virtual and in-person events, including vendor and sponsorship management
  • Confident with tools like Zoom and HubSpot and Reachdesk for marketing automation
  • Ensure each event aligns with sales goals and audience expectations

Sales & Cross-Functional Collaboration

  • Provide regular updates on campaign and event performance to internal stakeholders
  • Work collaboratively with internal teams including Legal, Finance, IT, Sales, Inside Sales and Internal Marketing to ensure compliance, budgeting, tech setup, and brand consistency

Reporting & Campaign Analysis

  • Track key KPIs including registrations, engagement, leads generated, and ROI
  • Build and maintain dashboards and reports to analyze performance and optimize future campaigns

Gifting & Engagement Campaigns

  • Execute and manage gifting campaigns using Reachdesk to boost engagement
  • Monitor performance and iterate based on results
  • Oversee India gifting inventory, ensuring accurate tracking and timely fulfillment

Qualifications

  • Bachelors degree in Marketing, Events, Communications, or a related field
  • Minimum of 0 - 1 years experience in event operations, sales enablement, or similar marketing roles or internship experience or Freshers can also apply.
  • Proven success in executing events and campaigns that drive measurable results
  • Strong project management and multitasking skills
  • Excellent communication and collaboration skills, especially across global teams
  • Proficiency in marketing and event tools such as HubSpot and Zoom Webinar

What We Offer

  • A collaborative, supportive, and fast-paced team environment
  • Hands-on experience with B2B marketing and account-based strategies
  • Career growth opportunities in marketing operations and analytics
  • Competitive compensation and benefits

Work Location

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