Brand Strategist

Core Mission:

We are seeking a skilled Brand Strategist with a proven track record of delivering impactful strategies. You will take ownership of brand positioning, creating campaigns that drive engagement and differentiate our brand from competitors. Acting as the main client liaison, you’ll develop, implement, and refine strategies that elevate brand presence and strengthen client relationships.

Responsibilities:

• Develop quarterly and annual brand strategies aligned with company objectives.
• Create and execute monthly content calendars, overseeing content delivery across approved channels.
• Design and launch engaging, multi-channel campaigns (organic social, employer branding, recruitment marketing, internal).
• Track, analyze, and report on campaign performance; refine strategies as needed.
• Conduct competitor analysis to establish brand differentiation.
• Identify growth opportunities to enhance brand visibility and appeal.
• Build strategies to attract top talent and showcase company culture.
• Serve as the primary client contact, managing expectations and ensuring client satisfaction.
• Lead projects from concept to completion, collaborating with creative and marketing teams.
• Regularly assess campaign outcomes and recommend improvements.
• Support business development efforts by contributing to pitches and proposal development.

Qualifications & Requirements:

• 3-4 years of experience in an agency environment, managing high-profile clients.
• Demonstrated expertise in brand strategy, campaign development, and performance analysis.
• Strong communication and interpersonal skills for client engagement and collaboration.
• Proven ability to create data-driven strategies and refine based on performance metrics.
• Skilled in competitor analysis and identifying market trends.
• Familiarity with content management and social media tools.
• Excellent project management skills to ensure smooth execution from start to finish.

Skills:

• Commination
• Presentation
• Leadership
• Team work
• Client Co-ordination
• Digital Marketing
• Social Media Marketing
• Marketing
• Market Research
• Market Trends

This role demands creativity, client focus, and strategic vision, with the goal of making measurable contributions to brand growth and client satisfaction.

Share your resume with on "hr@theimpulsedigital.com"

Job Type: Full-time

Pay: Up to ₹1,000,000.00 per year

Benefits:

• Paid sick time
• Paid time off

Application Question(s):

• What is your current Salary?
• What is your expected salary?
• How many years of agency experience do you have in the said position?
• What is your notice period, kindly specify the days?

Location:

• Thane, Maharashtra (Required)

Work Location: In person