5 years
0 Lacs
Posted:1 month ago|
Platform:
On-site
Full Time
We seek a highly motivated and result-driven Brand Partnership Manager to join our B2B team. This role is focused on creating strategic partnerships with Brands to drive brand visibility and new customer acquisition through innovative co-branded campaigns.
Identify and onboard leading FMCG brands for strategic partnerships.
Design and execute co-branded campaigns integrating Paytm's offering with the brands.
Lead end-to-end partnership lifecycle - from ideation, negotiation, execution, to performance tracking.
Collaborate with internal teams (marketing, tech, legal, finance) to ensure seamless execution and tracking.
Analyze performance metrics and continuously optimize campaigns for better ROI and
customer engagement.
Maintain strong relationships with partner brand stakeholders to ensure long-term
collaboration and account growth.
5-6 years of experience in brand partnerships or strategic alliances (preferably in FMCG,
FinTech, or consumer marketing).
Strong understanding of co-branded campaigns, offline-to-online marketing integrations.
Excellent communication, negotiation, and stakeholder management skills.
Ability to think strategically while managing execution on the ground.
Self-starter with a high degree of ownership and entrepreneurial mindset.
One97 Communications Limited
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