Brand Manager

Developing, implementing the brand plans and monitoring brand activities to ensure these activities are implemented effectively according to Brand strategies to achieve sales volume targets and Brand Health, KPIs.

Key Responsibilities

• Compiling the annual brand plans for sponsorship, promotion programs and other activities to ensure these activities meet the brand strategies.           
• Selecting, developing and researching TVC based on the corporate guide from Groups to suitably apply for Vietnam market and then develop these media to be on air.
• Exploiting new opportunities for sponsorship and promotion programs to strengthen the brand images and to support sales team in achieving the sales targets.   
• Exploiting new opportunities for media to make sure brand advertising to always keep exciting and effective
• Creating and/or developing new brandings such as wall banners, signages etc. to refresh the communication to targeted customers and consumers.
• Working with agencies to develop the selected concepts for Vietnamese market based on the corporate guides through brand activities.        
• Following up the execution of the campaigns to have proper actions, if any