Associate Director - Performance Marketing

We’re Hiring | Associate Director – Performance Marketing

Location: Pune (Kothrud)

Experience: 15+ Years

We are looking for a highly experienced and strategic Associate Director – Performance Marketing to lead and scale digital growth initiatives in a digital-first environment.

Role Overview:

The ideal candidate will bring deep expertise in performance marketing, media planning, paid campaigns, and marketing technology, along with a strong track record of leading teams and delivering measurable business outcomes.

Key Requirements & Expertise:

* Bachelor’s degree in any discipline with strong credentials in performance marketing

* Extensive experience in programmatic buying, Google Ads, social media marketing, and publishing partnerships

* 15+ years of experience across digital design, website management, online marketing, paid media, and media planning

* Prior experience as a Senior Performance Marketing Manager in a digital-first advertising or marketing agency preferred

* Proven ability to lead, mentor, and grow high-performing teams

* Hands-on experience with MarTech platforms such as Salesforce (Marketing & Sales Cloud), HubSpot, LeadSquared, Brandwatch, Microsoft Dynamics, etc.

* Strong expertise in data, analytics, lead generation, and acquisition strategies

* Experience in the Education sector will be an added advantage

* Ability to work closely with multiple stakeholders including brand, technology, faculty, and leadership teams

Apply at recruiter1@ethiqual.co.in / 9225097302