Associate Copy Writer (English)

Job Title: Associate Copywriter (English) Location: Kolkata Experience Level: Mid to Senior Reporting To: Chief Creative Officer – Brand Experience Required: Minimum 6 years, preferably in mainline advertising or brand-side creative roles Job Summary: We are seeking a passionate and experienced Associate Copywriter (English) to join our dynamic brand team. The ideal candidate will bring 6+ years of experience in copywriting and campaign development, with a strong foundation in mainline advertising. You will collaborate closely with the creative and integrated solutions teams to ideate, craft, and execute compelling brand narratives across digital and offline channels. Key Responsibilities: Creative Development: Lead copywriting efforts across campaign ideation, scripting, and execution for a wide variety of subjects and platforms. Craft engaging and impactful copy for print, film scripts, social media, and integrated campaigns. Collaboration & Coordination: Work closely with the Creative Lead and Chief Creative Officer to align creative strategies with brand objectives. Liaise daily with the Integrated Solutions Team to develop topical content, social media posts, and brand strategies. Provide visual and thematic direction to the design team to support creative concepts. Pitch & Presentation: Contribute to and present creative showcases and campaign pitches. Communicate concepts clearly and confidently to internal teams and external stakeholders. Project Management: Draft clear and concise creative briefs based on project objectives. Revise content as needed based on internal/external feedback, maintaining realistic timelines for delivery. Stay involved throughout the production process — from ideation to execution — ensuring creative quality and consistency. Market Research & Trend Analysis: Conduct thorough research on competitors, target audiences, and market trends. Keep abreast of industry news, digital trends, and emerging creative technologies. Key Skills & Competencies: Exceptional command of English writing and editing. Strong storytelling, conceptual thinking, and ideation abilities. Experience in both digital and traditional advertising platforms. Ability to multitask and manage multiple projects in a fast-paced environment. Strong interpersonal skills with the ability to work collaboratively across teams. A keen eye for detail and a passion for delivering high-quality creative output. Preferred Background: Experience working with reputed advertising agencies or in-house brand teams. Portfolio showcasing successful campaigns across various media formats. Show more Show less