Assistant Vice President (AVP)

Job Summary:
We are looking for an experienced and visionary Associate Vice President (AVP) to lead the growth, strategy, and operations of our skincare brand across B2C and D2C channels. The role demands a strong understanding of consumer behavior, digital-first business models, and brand building in the beauty and wellness sector. The AVP will be responsible for driving customer acquisition, engagement, and retention while ensuring seamless execution across platforms.

Key Responsibilities:

• Define and execute strategies to strengthen brand positioning and consumer reach in the skincare space.
• Oversee D2C business operations including website, marketplaces, and omni-channel initiatives.
• Lead cross-functional collaboration with marketing, product, and operations teams to ensure smooth go-to-market execution.
• Develop initiatives that enhance customer experience, loyalty, and lifetime value.
• Track and analyze business performance metrics, providing insights to optimize efficiency and profitability.
• Explore new growth opportunities including partnerships, influencer collaborations, and product launches.
• Build, guide, and mentor teams to ensure operational excellence and alignment with company objectives.
• Stay updated with market trends, industry best practices, and competitor strategies to keep the brand ahead.
• Represent the brand at industry events, networking platforms, and strategic discussions.

Qualifications & Skills:

• Master’s/Bachelor’s degree in Business Administration, Marketing, or related field (MBA preferred).
• 10–15 years of experience in consumer brands, with strong exposure to D2C/e-commerce and B2C ecosystems (beauty/skincare/wellness preferred).
• Proven expertise in brand building, digital strategy, and consumer engagement.
• Strong leadership and team management skills with a collaborative approach.

Job Type: Full-time

Pay: ₹75,000.00 - ₹100,000.00 per month

Work Location: In person

Speak with the employer
+91 7658876730