Assistant, Product Manager

Additional Locations: N/A

Diversity - Innovation - Caring - Global Collaboration - Winning Spirit - High Performance

At Boston Scientific, we’ll give you the opportunity to harness all that’s within you by working in teams of diverse and high-performing employees, tackling some of the most important health industry challenges. With access to the latest tools, information and training, we’ll help you in advancing your skills and career. Here, you’ll be supported in progressing – whatever your ambitions.

About the Position:

Product Manager – Interventional Cardiology will be responsible for delivering marketing strategies and campaigns that drive adoption for interventional cardiology therapies specifically PCI guidance portfolio like Intravascular Ultrasound and Fractional flow reserve

This is an individual contributor role and requires an experienced marketer who can demonstrate high level of business acumen and will be able to partner collaboratively with cross-functional teams (i.e. R&D, operations, HEMA, clinical, regulatory, quality and commercial counterparts), develop KOL relationships, drive market research, and translate voice of Customer into action

Location: Gurgaon

Your Responsibilities will include:

• 
  Marketing Strategy Planning: Lead the definition & marketing plans implementation for calcium portfolio, contribute towards development of marketing plans and ensure consistency with the overall franchise goals and marketing strategy.
• Business Planning (AOP) support: Track brand/ market performance of product, analyze issues and plan actions in line with defined AOP, and assist in the development of the franchise budget (promotion,event, advertising, etc.)
• Market Analysis (Market Conditions, Customers, Competitors): Conduct market analysis activities & gathering key insights (market research, identification of new opportunities, therapies, technology advancement competitors etc.) to support development of marketing strategies. Collects data from the territories on competitor’s sales tactics and prepares the team to counter them and keeps the marketing organization aware; Maintains awareness of industry trends and their impact on sales activities.
• Product Life Cycle Management: Execute product plans in line with overall objectives; execute new product launches as required in coordination with cross functional teams; plan and monitor inventories in line with sales requirements; highlight variances and track & report portfolio performance.
• Marketing Communications: Support development of key marketing communications around own portfolio through seeking inputs, works closely with agencies to develop right messaging and its delivery; seeking local and regional approvals; tracking the effectiveness of the communication (Brand track) to drive differentiation for own portfolio.
• Events and Congresses: serve as a lead to manage local events and collaborate with the teams to leverage the external congresses (be the lead for HCP interactions with BSC at external congresses)
• Be the lead for defining a customer engagement pathway by segmenting, targeting customers profile and develop a segmented approach for the customer journey. Work with the commercial teams together to enroll the HCP in the customer engagement pathway

What we're looking for in you:

• Business School Degree (Marketing & or Sales).
• 4+ years of professional experience in a marketing management role or equivalent
• Experience working in the medical sector is preferrable, Interventional cardiology ideally
• Deep understanding of digital transformation opportunities and customer experience
• Strong commercial acumen
• Good clinical understanding
• Strong project management skills & Teams work and collaboration mindset
• Good understanding of market access processes and regulatory systems
• Problem-solving & solution-oriented skills.
• Analytical skills.
• Fluent English, both written and spoken.

Requisition ID: 611891

As a leader in medical science for more than 40 years, we are committed to solving the challenges that matter most – united by a deep caring for human life. Our mission to advance science for life is about transforming lives through innovative medical solutions that improve patient lives, create value for our customers, and support our employees and the communities in which we operate. Now more than ever, we have a responsibility to apply those values to everything we do – as a global business and as a global corporate citizen.

So, choosing a career with Boston Scientific (NYSE: BSX) isn’t just business, it’s personal. And if you’re a natural problem-solver with the imagination, determination, and spirit to make a meaningful difference to people worldwide, we encourage you to apply and look forward to connecting with you!