Assistant Manager – Outreach

Reporting To: Regional Manager

About the Role

The Assistant Manager – Outreach will be responsible for building awareness and interest in foreign university programs and campuses in India through structured outreach to schools, colleges, educational institutions, and independent education counsellors.

Responsibilities

• School & Institution Outreach:

  Conduct regular outreach to schools, junior colleges, and educational institutions to promote foreign university programmes; build and maintain strong relationships with school principals, career counsellors, and teachers; organize and deliver online and F2F- school presentations, information sessions for students and parents.

• Counsellor & Advisor Engagement:

  Identify, onboard, and manage relationships with independent education counsellors and advisors; conduct training and briefing sessions for counsellors on foreign university offerings, admission process, entry requirements and timelines, act as the primary point of contact for counsellors for queries and updates.

• Awareness & Promotion:

  Promote awareness of foreign universities, programs, and India-based campuses; support marketing initiatives such as Education fairs, workshops and seminars, webinars and open houses; distribute and explain promotional materials to stakeholders.

• Pipeline & Lead Management:

  Generate student leads through outreach activities; maintain and update databases of schools, counsellors, and prospective students; track outreach outcomes and prepare regular reports on engagement and conversions.

• Coordination & Reporting:

  Coordinate with internal teams (marketing, admissions, academics) to align outreach efforts; provide market feedback from schools and counsellors to inform strategy; prepare visit reports, activity summaries, and performance updates.

Qualifications

• Bachelor’s or master’s degree in any field.
• 2-4 years of experience in school outreach; student recruitment; education sales or counselling.
• Experience working with international universities or study-abroad organizations preferred.

Required Skills

• Strong interpersonal and communication skills.
• Public speaking and presentation abilities.
• Relationship management and networking skills.
• Strong organizational and follow-up skills.
• Willingness to travel extensively.

Preferred Skills

• Existing network with schools and counsellors.
• Knowledge of foreign education sector.
• Ability to engage effectively with students, parents, and educators.
• Multilingual abilities (regional languages).