2 - 4 years
12 - 16 Lacs
Posted:2 weeks ago|
Platform:
Work from Office
Full Time
Minimum Qualification: MBA Preferred Experience: 4 to 7 Years of relevant experience Preferred Industry : Retail, Textile Apparel Key Result Areas Top-Line Growth (Revenue) Own brand website / app business enhance customer experience on B2C segment - lead marketing activations across all social and digital platforms for the same. Create and execute brand building opportunities with partners; manage brand stores on each partner portal. CRM Drive CRM /visibility / coupon driven activations across B2C and B2B partners to maximize secondary sales. Performance Marketing/SEO Drive Performance Marketing and SEO for website with agency by achieving best ROAS across campaigns activations and impression drive for all major platforms - Myntra/Amazon/FK Relationship Management with partners Increase partnerships with MP only partners (Ajio / Tata Cliq / Nykaa/Myntra/Amazon/FK) to achieve higher sales Building of super-app and the new functionalities With the launch of new app, a lot of new features will get rolled-out. These are critical for the smooth functioning of the new app/website. Marketing Driving traffic to the website. For smoother functioning the same person should handle all mediums of bringing traffic Cataloguing/Content To make the data rich cataloguing and content which makes SEO healthy and consumer experience exciting, A+ cataloguing is critical drive / coordinating with agency to achieve best CAT A/B/C Catalogue Qualifications: Under Graduate Report to: General Manager
Aditya Birla Insulators
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