Assistant Brand Manager

Job Title: Assistant Brand Manager

In-Office | Ghaziabad

Company: Sadhna.co

Employment Type: Full-time

Industry: Retail / D2C / Spiritual Products

About Us

Sadhna.co is one of India’s fastest-growing spiritual brands, creating premium incense and pooja essentials trusted by lakhs of families. We focus on building a strong, authentic brand rooted in tradition while scaling through modern marketing channels.

We’re looking for an Assistant Brand Manager who can support brand strategy, execute campaigns, and help maintain consistent brand communication across all platforms.

Role Overview

The Assistant Brand Manager will work closely with the Brand Manager to execute brand initiatives, manage campaigns, and coordinate with internal teams. This role is ideal for someone who is creative, detail-oriented, and eager to grow in brand and marketing management.

What You’ll Work On

- Supporting the planning and execution of brand and marketing campaigns

- Managing day-to-day brand activities across digital and offline channels

- Coordinating with design, content, social media, and performance marketing teams

- Assisting in content planning for social media, website, and marketing materials

- Ensuring brand consistency across all communication and creatives

- Monitoring market trends, competitor activity, and consumer insights

- Tracking campaign performance and preparing basic reports and presentations

- Coordinating with vendors, agencies, and influencers when required

What We Expect

- Basic understanding of branding, marketing, and consumer behavior

- Strong communication, coordination, and organizational skills

- Creative mindset with attention to detail

- Ability to manage multiple tasks and meet deadlines

- Familiarity with digital marketing and social media platforms

- Working knowledge of tools like Excel, Google Sheets, Canva, or similar

Who You Are

- 1–3 years of experience in marketing, branding, or a related role

- Bachelor’s degree in Marketing, Communications, Journalism, or a related field

- Experience with D2C brands, startups, or agencies is a plus

- Proactive, eager to learn, and comfortable in a fast-paced environment

Why Join Us

- Hands-on exposure to building and scaling a strong D2C brand

- Opportunity to learn directly from senior brand leadership

- Fast-growing company with high ownership and learning opportunities

How to Apply

- Send your resume to hrteam@sadhna.co

• - Subject line: Assistant Brand Manager – Your Name