Area Sales Manager (ASM)

Area Sales Manager (ASM) - Bangalore

Key Responsibilities:

1. Sales & Business Development

• Achieve monthly, quarterly, and annual sales targets for the assigned territory.
• Identify and develop new business opportunities in traditional trade and modern trade segments.
• Ensure effective product visibility and availability across retail channels.

2. Distributor Management

• Identify, evaluate, and appoint new distributors to enhance reach and coverage.
• Manage and nurture relationships with existing distributors to ensure smooth operations.
• Monitor distributor performance (sales, stock, claims, payments) and ensure adherence to company policies.

3. Team Management

• Recruit, train, and manage a high-performing sales team (Sales Officers, Sales Executives, TSI).
• Set individual sales targets and regularly monitor team performance.
• Provide ongoing coaching and field support to team members.

4. Market & Competition Analysis

• Conduct regular market visits to understand consumer behavior, retailer feedback, and competitor activities.
• Share insights with the management and recommend action plans.

5. Reporting & MIS

• Maintain accurate and timely reports on sales, stock, claims, and market activity.
• Present performance updates and plans to the senior management.

Key Requirements:

• Graduate with 8–10 years of relevant experience in the FMCG or Food & Beverage industry.
• Proven track record in appointing and managing distributors.
• Experience in hiring and managing sales manpower across regions.
• Strong communication, negotiation, and leadership skills.
• Familiarity with the Bangalore and Karnataka market is a must.
• Proficiency in MS Office (Excel, PowerPoint) and sales reporting tools.
• 8–10 years’ experience required (FMCG/Food Industry preferred)

Age : 30-35 years max

Job Types: Full-time, Permanent

Pay: ₹50,000.00 - ₹60,000.00 per month

Benefits:

• Cell phone reimbursement
• Commuter assistance
• Internet reimbursement
• Leave encashment
• Provident Fund

Work Location: In person