AREA SALES MANAGER (AI Security SAAS)

Responsibilities:

1. Dealer Network Expansion & Market Penetration

• Build and scale a high-quality dealer ecosystem by onboarding a minimum of 200 dealers per month.
• Reactivate legacy networks and strengthen the regional presence through targeted outreach.
• Establish PGAK as the preferred AI security partner across distributors, system integrators, and CCTV retailers.

2. AI SAAS Sales, Revenue Growth & Adoption

• Drive subscription sales for PGAK SmartVision, including multi-camera and multi-location bundles.
• Deliver monthly and quarterly revenue targets through focused dealer engagement.
• Ensure strong renewal cycles, maintaining an 85%+ subscription retention rate.

3. Dealer Training, Enablement & Automation

• Create repeatable, scalable training modules for AI alerts, installation protocols, edge device configuration, and app onboarding.
• Conduct four dealer training sessions/webinars every month to drive adoption readiness.
• Implement structured onboarding journeys to accelerate dealer productivity.

4. Process Excellence & SOP Development

• Build and deploy SOPs for dealer onboarding, installation workflows, AMC, support, and escalation prevention.
• Focus on the top 20% high-impact dealers to drive disproportionate revenue contribution.
• Reduce escalations to below 5% through proactive governance.

5. Territory Ownership & Competitor Intelligence

• Develop deep local intelligence to map opportunities, competitor activities, and white spaces.
• Strengthen partnerships across distributors, SIs, and retailers to anchor market dominance.
• Drive dealer success, engagement, and long-term retention.

6. Cross-Functional Collaboration

• Partner with Product teams to relay field insights for continuous product innovation.
• Coordinate with Support teams to ensure seamless service delivery and quick issue resolution.
• Work closely with Marketing to execute region-specific growth campaigns.

Qualifications:

• Minimum experience in appointing 500+ CCTV dealers and managing a network of 5,000+ dealers across India.
• Strong technical understanding of CCTV cameras, integration workflows, and installation standards.
• Proven capability in selling advanced AI + SAAS security solutions.
• Demonstrated experience in creating training modules, SOPs, and scalable dealer processes.
• High-impact communication and presentation skills.
• Go-getter mindset with strong learning agility, emotional maturity, and long-term vision.
• Ability to collaborate across sales, product, support, and marketing teams to accelerate outcomes.