#BALBorn in 1995, Airtel aims to offer global connectivity and unlock endless opportunities. Our presence is positioned to serve nearly 96% of the nation's population with infrastructure to sustain cutting-edge technologies such as 5G, IoT, IQ, and Airtel Black. At Airtel, we strive to go beyond our duties to create impactful solutions for consumers, while also preserving the ecological balance.
Limitless Impact
We create impact, take early ownership, and experiment with different career paths as part of our cultural fabric. Here’s what you will get to experience as an Airtel employee:You Get To Make a Difference To Internal And External Customers By Taking Small And Big Ideas To Success And Therefore Leaving Footprints At The Scale Of Billions. And Beyond. Limitless OwnershipYou get to go above and beyond to take responsibility, challenge the norms and take risks to create big things in more ways than one. Limitless Careers:You have the freedom to imagine, and an open canvas available to you to experiment and implement new ideas to gain depth and breadth of experiences.So come join us, and #BeLimitless. Because you are.Job DetailsJob Title Area Sales Manager – D2CDesignation Area Sales ManagerJob CodeFunction D2CSub-Function OperationsLocationLevel/Grade ManagerPosition DescriptionThe purpose of this role is to spearhead delivery of all lines of businesses in the assigned geography (smaller circles) to maximise extraction while providing quality service to customers. The role is also responsible to lead both retail teams (mostly Postpaid) & Broadband teams with the aim to increase engagement within residential societies (RWAs) as the preferred service provider and additionally ensuring successful in-store operations.Organizational RelationshipReporting To Circle Retail Head / D2C HeadTotal number of employees supervised by you DIRECTLY or INDIRECTLYManagerial Individual ContributorsDirectly 5 to 10 -Indirectly – -Key Responsibilities & Accountabilities
Business Strategy & Planning:Execute strategic plans for the D2C business in the assigned geography, aligning with overall organizational goals and market dynamics.Drive revenue growth by implementing effective distribution strategies to build channel productivity ensuring maximum market coverage & visibility for company’s D2C products.Manage budgets for the business, ensuring efficient resource allocation and adherence to financial targets.Sales Management
Optimize the sales and distribution network to enhance market penetration and ensure a robust channel presence.Manage the D2C product portfolio, including pricing strategies, packaging, and feature enhancements.Identify and mitigate risks associated with market dynamics, regulatory changes, and operational challenges, ensuring business continuity.Store Operations
Manage store profitability through delivery of agreed revenue/cost plan and ensure deployment of programs across all stores.Implement processes to enhance the overall customer experience, focusing on service quality, customer satisfaction, and issue resolution.Conduct thorough store/zone level analysis to identify trends, customer preferences, and competitive landscape, providing insights for informed decision-making.Stakeholder Management
Form partnerships and alliances with residential societies (RWA’s) to advance the D2C business and drive Airtel as the preferred service provider.Adopt industry best practices to enhance the efficiency and competitiveness of services.Work on potential conflicts or challenges in the stakeholder ecosystem and work towards timely resolution.People ManagementReview and monitor performance of Territory Managers and Store Managers on an ongoing basis and provide requisite developmental support / inputs.Develop the team and update their knowledge base to cater to the organizational need.Anchor trainings as required for team member development.Chart out a clear talent development plan and identifies and grooms team members for higher responsibilities.Own and manage strong people connects at all levels across the organization.Collaborate with zonal/circle teams and central functions such as marketing, finance & HR to ensure alignment with broader company policies.Knowledge, Certifications and ExperienceEducation Qualification Graduate (Full time), Master’s degree in business administration from Tier 1/2 Business SchoolTotal Experience 6-8 years of work experience in Sales or Marketing or Service in a leadership role from Media / Consumer Electronic / Telco or related industryKey InteractionsInternal / External Stakeholders(Internal means – External to the department and internal to the organization; External means – External to the organization)Internal Territory Managers / Store Managers / Cross functional teamsExternal Local Cable OperatorsSkills and CompetenciesTechnical CompetenciesProficiency in sales and marketing techniquesKnowledge of building retail channels and service operationsLeadership and Behavioural Competencies Problem SolvingAnalytical SkillsCommunication Skills (oral/written)Interpersonal SkillsTeamwork and CollaborationResult OrientationMulti-taskingEnterprisingCustomer ObsessionPositive Drive and Energy
