App Growth Manager-Paid Marketing

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About Pixster Studio:

Pixster Studio is a fast-growing mobile app development company, creating impactful and productive applications that improve everyday lives. We are driven by data, creativity, and user behavior to craft engaging mobile experiences. Now, we’re looking to scale further – and that’s where you come in.

Role Overview:

App Growth Manager – Paid Marketing

You’ll be a key player in the growth team, responsible for strategizing and executing paid campaigns to grow our app user base efficiently and sustainably.

Key Responsibilities:

• Plan, execute, and optimize

  paid user acquisition campaigns

  across Google UAC and Apple Search Ads.
• Manage large-scale ad budgets with

  ROI-first thinking

  .
• Continuously

  analyze campaign data

  , identify trends, and implement data-backed optimizations.
• Conduct

  A/B testing

  for creatives, keywords, and bidding strategies.
• Collaborate with the design team for ad creatives and with the product team for growth alignment.
• Regularly monitor and report

  CAC, LTV, ROAS

  , and key growth KPIs.
• Stay updated with the latest platform updates, ad formats, policies, and competitive trends.
• Explore new user acquisition channels and tools to scale further.
• Participate in

  ASO (App Store Optimization)

  and its alignment with paid efforts.
• Take ownership of the

  full funnel growth

  – from installs to in-app conversions and retention.

Requirements:

• 2–3 years of experience

  in performance marketing for mobile apps (Android & iOS).
• Proven expertise in

  Google UAC

  and

  Apple Search Ads

  .
• Experience managing

  high ad spends

  with a focus on performance and scalability.
• Strong analytical skills; familiarity with tools like Firebase, Appsflyer, Google Analytics, and Excel.
• Deep understanding of user behavior, mobile marketing metrics, and attribution.
• Excellent communication skills and ability to work cross-functionally.
• A proactive mindset and hunger to grow in a fast-paced app environment.

What We Offer:

• Opportunity to work with a fast-scaling mobile app company impacting millions of users.
• Competitive

  salary

  and

  performance-based perks

• Ownership and autonomy in growth strategy.
• Collaborative and innovation-driven work culture.
• Long-term growth and leadership opportunities within the team.