APF Product Lead

Key Responsibilities:

1. Project Approval Management

• Oversee and expedite the

  APF process

  to ensure timely builder project approvals.
• Develop and monitor a

  pipeline for sourced APF

  projects, ensuring seamless movement and tracking.

2. Builder Collaboration & Business Growth

• Build and maintain strong relationships with

  builders and real estate developers

  to enhance business flow.
• Utilize past experience in

  tracking and driving business

  through builder-approved projects.

3. Curating Schemes & Business Programs

• Design

  strategic financial schemes

  and engagement programs with builders.
• Use project insights and

  market trends

  to create impactful business programs.

4. Daily Coordination & Business Tracking

• Manage and track

  APF managers

  across key locations pan-India.
• Monitor

  daily productivity

  of teams and penetration in APF projects through

  MIS reports

  .
• Track project performance metrics to assess their contribution to

  business growth

  .

5. Regulatory & Compliance Assurance

• Ensure all builder projects meet

  regulatory and risk compliance

  standards.
• Work with compliance teams to mitigate risks in

  retail case financing

  .

6. Cross-Functional Collaboration

• Collaborate with

  technical, legal, risk, and credit teams

  for seamless project approvals.
• Ensure coordination with

  IT teams

  for smooth integration & placement of

  digital kiosks

  across selected builder projects.

7. Data-Driven Decision Making & Business Scalability

• Track and analyze

  business performance

  using structured monitoring frameworks.
• Utilize

  data insights

  to scale operations, optimize processes, and drive approvals.

Key Skills & Competencies:

APF project approvals & real estate finance

builder relationship management

business tracking, MIS, and financial scheme curation

regulatory and risk compliance standards

stakeholder management & cross-functional coordination

strong analytical skills

scale operations & optimize business performance

Qualifications & Experience:

Finance, Business Administration, or related field

project approvals, builder financing, or real estate lending

APF pipeline management, business tracking, and financial scheme curation