AGM / DGM Marketing & Communication | Real Estate Co. | Gurugram NCR

10 - 20 years

14 - 24 Lacs

Posted:-1 days ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

Role: AGM /DGM Marketing & Communication

Exp 10-20 Years

Job Location- Delhi NCR and Gurugram

Brief Role and Key Deliverable-

  • End to End

    Marketing & Communication Planning

  • Execution of all

    ATL Digital- BTL-Events mediums like print, OOH, Radio, Digital, Events

    processes
  • Agency Coordination for Campaign Ideations & Executions

    across platforms.
  • Collaterals Development in coordination

    with the agency and internal stakeholders
  • Media & Budget Planning, Monitoring & Optimization

    along with

    Cost Benefit Analysis

  • High on energy with quick turnaround time for new

    product launch & campaigns

  • Increase Corporate Brand value of Group in the market

  • Leverage the Corporate Brand in-order to increase profitability of ongoing Projects / Investments

  • Ensure optimum selection of

    Media Mix for Effective brand

    related

    Publicity and Advertisement [ATL, BTL, Online / Digital Marketing ]

  • Prepare

    annual branding and communication budget and costs framework

    in line with the corporate goals
  • Design and implement Event & Promotion Campaigns

  • Develop a credible brand image in the mind of the customer

  • Develop

    various channels to reach the targeted customer segment

  • Develop and deliver

    corporate brand related communication for internal and external stakeholders.

  • Develop brand related

    advertisement and communication merchandise

    for use by internal customers

Preferred candidate profile:

  • Media presence & Corporate Brand valuation

  • Cost of Marketing and Branding interventions

  • Adherence to marketing and branding budget

  • Strategic tie-ups and preferred partner status with banks and financial institutions
  • Customer Satisfaction Index

  • Brand recall within the target segment

  • Established Corporate Branding & Communication Processes

Perks and benefits

As per Industry best Practices.

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