Account Manager (Influencer Marketing)

About the Role

Account Manager – Influencer Marketing

This role requires strong client management skills, a deep understanding of influencer marketing workflows, and the ability to coordinate effectively with cross-functional teams including Planning, Pricing, and Creator Management.

Key Responsibilities

Client Servicing & Communication

• Act as the main liaison between clients and internal teams throughout campaign execution.
• Understand client goals and deliver influencer marketing strategies aligned with brand objectives.
• Manage client expectations, approvals, and feedback loops efficiently.
• Provide regular performance updates, reports, and insights to clients.

Campaign Execution & Management

• Oversee end-to-end influencer marketing campaigns — from influencer shortlisting to post-campaign reporting.
• Coordinate with internal departments (Planning, Pricing, and Creator Management) to ensure timely execution.
• Handle campaign timelines, deliverables, and content approvals to ensure smooth workflow.
• Monitor live campaigns, ensuring content quality, brand compliance, and performance benchmarks are met.
• Troubleshoot and resolve any campaign-related issues proactively.

Data & Performance Tracking

• Track influencer content performance metrics and campaign ROI.
• Prepare detailed post-campaign reports with actionable insights and learnings.
• Identify opportunities to optimize future campaigns based on data-driven results.

Relationship Management

• Build and maintain strong relationships with clients and creators.
• Upsell and cross-sell services by identifying new opportunities within existing client accounts.
• Collaborate with internal stakeholders to ensure a seamless client experience.

Key Requirements

• 2–5 years of experience in

  account management, client servicing, or campaign execution

  within an

  influencer marketing / digital advertising / social media agency

  .
• Deep understanding of influencer marketing ecosystem and social media platforms (Instagram, YouTube, etc.).
• Strong communication, coordination, and stakeholder management skills.
• Ability to manage multiple projects simultaneously under tight deadlines.
• Analytical mindset with experience in using campaign analytics and insights.
• A team player with a solutions-driven approach and attention to detail.