Visual Storytelling Executive

Job Description

The role: Position: Visual Storytelling Executive Location: Mumbai Type: Full-time: 5 days a week in person About ON PURPOSE: Founded in 2017, ON PURPOSE uses the power of communications to drive social change in India. It works with clients and organisations in 5 broad areas: Climate Action, Public Health, Education, Gender and Tech4Good. Your responsibilities: ON PURPOSE is looking for a sharp, detail-obsessed Visual Storytelling Executive to bring to life our new business pitch presentations and our bold, insight-driven creative vision for KHPT’s 12-month food fortification campaign. You’ll work closely with our Delhi-based lead designer and translate high-level visual ideas into tangible creative assets: posters, carousels, infographics, explainer videos, pitch presentations, event collaterals and more. You are someone who knows how to hustle with quality. Once the creative direction is set, you're the one who builds it out, owns the rollout, and ensures every visual hits hard and lands right. Your responsibilities include: Developing visual content across formats, including posters, social carousels, reels, explainer animations and digital toolkits Design compelling presentations, pitch decks, and marketing materials using Canva, primarily to support the Business Development team Editing raw field footage into compelling video stories and testimonials Localise master designs into state-specific versions with high consistency Ensure brand alignment across all campaign assets (especially the +F mark) Support the production of visual materials for media sensitisation workshops and government-facing collaterals Collaborate with writers, media planners and state partners to adapt visuals for multiple platforms and audiences Manage feedback and revisions across teams with grace under pressure The must-haves: 2–3 years of design experience in a fast-paced creative or communication agency Strong command of Adobe Creative Suite (especially Illustrator, Premiere Pro, After Effects) Ability to produce quick-turnaround edits with high-quality output A sharp eye for layout, typography and storytelling across visual mediums Experience designing for development-sector campaigns or multilingual audiences is a big plus Bonus Points For Motion graphics or animation experience Experience working on campaigns in health, nutrition or behavior change Familiarity with asset management and basic content tracking systems And in return, you will get: A challenging, yet safe work environment An investment in growth and learning Competitive pay range A space to make your own Incredible industry experience Our work culture: ON PURPOSE has been at the forefront of defining what a progressive workplace looks like. We care about your physical health and mental wellbeing. Our period leaves and medical insurance provide the necessary support you might need. Our team is proactive, inclusive, cooperative and multi-talented. The essentials: ON PURPOSE is an equal opportunity employer and considers applicants for all positions, special accommodations may be given for minorities based on caste, religion, age, sexual orientation, gender identity, physical or mental disability, national origin, citizenship status, marital status, military/veteran status, genetic information, etc. Our money where our mouths are: PR Team of the Year (Campaign India, 2025, 2022, 2021, 2020 & 2019) Best Culture of the Year (Campaign India, 2025, 2023, 2022) Best Diversity & Inclusion Company of the Year (Campaign India, 2025, 2022) Best Organisation for Women Empowerment (Women Achievers Summit, 2024, 2023, 2022 & 2021) Championing Diversity Award (ICCO Global Awards, 2024) Best Asia-Pacific Mid-size Agency to Work For (PRovoke Media, 2024) Agency of the Year, Mid-Sized, (ET Kaleido Awards, 2024) Social Impact & Policy Communication Agency of the Year (PRMoment.in, 2024 & 2023) Fastest Growing Consultancy in India (Provoke Media, 2023) Mid-Size Agency of the Year (Agency Reporter, 2022) Fastest Growing & Rising Consultancy of the Year (IPRCCA, 2021 & 2020) Agency of the Year, Rising (ET Brand Equity, Kaleido Awards, 2021 & 2020) Diversity Campaign Winner (Women Leading Change, Campaign India 2022) Top 5 (Small) Best Consultancies to Work With across Asia-Pacific (Provoke Media, 2022, 2020 & 2019) PR Consultancy of the Year (Small) & Emerging Consultancy of the Year (Fulcrum Awards, 2022, 2021, 2020 & 2018) Send your CVs and work samples to hr@onpurposeconsulting.in Show more Show less