Visual Designer

Senior Graphic Designer

Job Title

Senior Graphic Designer / Senior Visual Designer

Company

Hoora Technologies

Location

Nagpur (In-office)

Reports to

CMO / VP Marketing

Experience

4+ years in Performance Creative Design

Salary & Benefits

• Salary:

  6-12 LPA [depending on experience]
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• Type:

  Full-Time

Job Mission

Lead the visual identity and creative output for HOORA. Your mission is to create high-performing, data-driven design assets that directly boost conversions, maintain absolute brand consistency, and accelerate our growth in the D2C market.

Key Responsibilities

• Performance Design: Create and optimize high-performing, dynamic ad creatives for all digital platforms (Meta, Google, etc.). Use data insights to maximize measurable results like CTR and conversion rates.
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• Brand Governance: Act as the guardian of the brand. Develop and enforce a scalable visual system to ensure every touchpoint—from ads to packaging—is consistent with our premium aesthetic.
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• D2C Asset Production: Lead the design of all sales and marketing materials, including product catalogues, flyers, and digital feeds, with a focus on product positioning and driving sales.
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• Content Collaboration: Work closely with the Content team, applying a basic understanding of copywriting to ensure visual designs enhance the marketing message.
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• Cross-Functional Execution: Collaborate with Marketing and Growth teams to deliver large volumes of creative assets quickly and accurately.

Ideal Candidate Profile

• Experience & Industry:

  You have 4+ years of professional experience in graphic design for performance marketing, with a background at popular consumer D2C/B2C brands (or via a high-level brand agency).
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• Mandatory Impact:

  Must have a proven history of creating designs that directly delivered measurable improvements in business metrics (e.g., increased conversion rates or reduced acquisition costs).
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• D2C Skills:

  Strong expertise in product catalogue design, product positioning, and high-volume asset creation required by D2C models.
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• Creative & Data Acumen:

  Expert in visual design and technical tools (Adobe Suite, Figma) combined with the ability to use data to validate and improve design choices.
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• Soft Skills:

  Demonstrates a foundational understanding of copywriting and content marketing principles.