Vice President of Account Management (Influencer Marketing)

8 - 12 years

0 Lacs

Posted:1 week ago| Platform: Shine logo

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On-site

Job Type

Full Time

Job Description

As the Vice President of Account Management, you will lead and scale the Account Management team, oversee high-value brand relationships, ensure successful campaign delivery, and drive revenue growth through upsells and client success. This pivotal role demands a strategic mindset, exceptional leadership skills, and a profound understanding of influencer marketing. Your responsibilities will include: Client Relationship Management: - Act as the primary point of contact for top-tier clients, fostering exceptional relationships. - Proactively anticipate client needs, offer solutions, and handle escalations promptly and professionally. - Develop strategic account plans to enhance brand growth, retention, and upsell opportunities. Team Leadership & Development: - Guide, mentor, and expand the account management team. - Establish clear KPIs, performance standards, and paths for career advancement. - Cultivate a culture centered on ownership, collaboration, and client-focused service. Strategic Execution: - Collaborate with various teams (Sales, Campaign Management, Planning, Pricing) to ensure seamless campaign implementation. - Innovate influencer strategies to surpass client expectations. - Analyze campaign performance metrics and deliver actionable insights to clients. Revenue Growth & Retention: - Identify avenues for account expansion through upselling, cross-selling, and renewal tactics. - Work with the revenue team to forecast and achieve quarterly and annual account goals. - Take ownership of revenue targets for managed brands and contribute to overall business expansion. Process Excellence: - Develop and refine Standard Operating Procedures (SOPs) for account management workflows. - Ensure efficient utilization of tools and reporting systems to monitor performance and client interactions. - Uphold high standards of execution and communication quality across all accounts. Your role as the VP of Account Management will play a crucial part in driving the success and growth of the organization by fostering strong client relationships, leading a high-performing team, executing strategic initiatives, and ensuring revenue targets are met consistently.,

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