CLIENT : - Tatvic Analytics Skills: UI/UX, UX Designer, UX Researcher, Product Design, Experience: 2 - 7 years Location: Ahmedabad Job description Responsibility 1: Research, Analysis & Plan Activity 1. a: Conduct research on user experience and user personas. Activity 1. b: Create a plan for entire UI/UX design tasks. Activity 1. c: Must be aware of the latest trends in design and component design of UI. Activity 1. d: Must give new ideas and suggestions of user experience and UI. Responsibility 2: UI/UX Development Activity 2. a: Must guide the entire product team and business owner with innovative ideas pre- UI/UX development stage Activity 2. b: Must understand the product vision, business value, and workflows and Create high and low-fidelity wireframes, mockups, and UI for products accordingly Activity 2. c: Conduct the entire approval process of the UI for the product Activity 2.d: Make samples/ prototypes of UX/UI for approvals Responsibility 3: Usability Testing Activity 3. a: Create Plans of usability testing for the entire product UI Activity 3. b: Execute plans and take feedback from users and stakeholders Activity 3. c: Apply improvements as per the feedback and Optimize the existing Ui designs Responsibility 4: Cross-functional team collaboration and feedback Activity 4. a: Collaborate with a Product manager, Developers, and Testers for smooth execution of UI Activity 4. b: Takes feedback from every related stakeholder and makes tasks accordingly Functional Competencies Wireframing & Design Tool Knowledge (Adobe XD, Photoshop, Illustrator, SketchApp, Figma, Canva, etc) UX (User Personas, User Journey/ Stories, Information Architecture, Field Research, User flows, etc) UI Design (Latest Design Trends, Layout Design, Component Designs, Element design, Navigation components, Information components, containers, Style Guides, etc) Usability Testing (card sorting, surveys, interviews, observations, Behavioral analysis,etc)
Required Skills
['Senior UI/UX Designer']Additional InformationEducation: B.tech Qualification Criteria:Skills:UXDesign
Location: AhmedabadWhere you will be able to prove the ROI of your designsWhat IsCRO
Every webpage/landingpage exists for a purpose. For example, while an auto company would want visitors to get the information about their products on their websites and book the test rides, an e-commerce firm’s macro goals would be final purchases (with micro goals of increasing product page views, add-to-carts, etc). These desired actions/goals are called conversions. Our endeavor asCROspecialists is to improve these conversion rates.Companies burn a lot of money in digital marketing activities to get website traffic because the sites are not optimized for conversions. HenceCROdirectly impacts the return on investments for the companies.When Does ACROspecialist Come Into The Picture
oOur journey starts when the digital property (website/app) is already live and attracting decent trafficoThe purpose is not to completely redesign the website/app, but slowly improve the elements on them to improve the conversion ratesAs ACROspecialist You Will
oDirectly work with the enterprise clients to improve the conversion rates on their digital propertiesoManage the end-to-end implementation of theCROprogramoEducate the client and consciously inculcate the culture of experimentation in the client ecosystemYour Daily Routine Will Look Like This
oAnalyze the websites/applications (both heuristics as well as data) to find out the areas of improvement and thereby the relevant metrics that are in line with the business goalsoBuild a hypothesis on what changes on the website will lead to an improvement in the metric decided in the step aboveoDesign the mock-ups that visualise the improved user experienceoPitch your ideas to the client and get their approval on the experiments to conductoTest those changes by conducting A/B tests to see if your hypotheses succeedoCommunicate the progress of the tests to the client
