3 - 8 years
10 - 12 Lacs
Posted:5 hours ago|
Platform:
Work from Office
Full Time
Key Responsibilities:
1. Achievement of stretch Top Line goals measured in terms of: products sales,
placement in retail counters, geographic, market share targets per period.
2. Managing growth plans within defined limits of Outstandings and Inventory.
3. Implementation of the distribution strategy: Identifying the type of retail counters
to be serviced and optimally utilising the sales force for scientific, measured
coverage and conversion as per set targets.
4. Ensuring key elements of the Sales Pitch are conveyed to Sales team, activation
team and to retailers as to effective detail CUMI products and the competitive
advantage in a cohesive, cogent manner.
5. Monitoring of Market Operating prices and taking decisions wherever disbalances
are observed.
6. Deployment of market level strategies that yield Salience of CUMI in retail shelves
and gain the trust of Retail partners - through in shop visibility, trade offers,
competitive discounts and retail loyalty programs
7. Ensuring Bottom Line objectives of the business by Optimally deploying market
related investments on the specific products as defined by the strategy.
8. Creating a high performance culture by motivating, rewarding, encouraging high
performance teams of sales as well as run reward programs for the trade
9. Facilitating and Implementing training and other competency development
programs of CUMI that sharpen skills of the team periodically for enhanced
productivity.
10. Ensuring adherence to the CUMI work ethics and performance benchmarks while
ensuring norms for callage, productivity, lines sold, regular reporting online for as
well as for sales person for calls, analysis, correction of work input as required
from time to time to continuously improve performance.
11. Tracking (and correcting)
a. Product visibility in Shelves
b. Promotion investment Vs Returns. (For schemes etc)
c. Market Activation Efforts Vs Results in improving counter /retail shares
12. Facilitating studies for consumer insights, evolving trends wrt application, usage
efficiency upon market interaction, and reporting them to Product Heads, R&D,
Application engineering
13. GTM planning for Sales of new and existing products and promotional support
along with Marketing and Activation team. Effectively leveraging market
activation efforts as to gain larger counter presence in retail shelves.
14. Ensuring harmonious co-working with Retail Distributors by defining the
secondary sales road map in a clear manner outlining of Our firm as also Distributors,
Distributors sales team roles and building in a Co-Winning Spirit among all
channel levels.
15. Ensuring all in the team adhere to the our culture of Transparency, Fairness,
Responsiveness.
16. Ensuring corporate product management agendas as Trials, Sampling, Feedback
interviews are facilitated and conveyed to the head office.
17. Being on top of competition information wrt
a. Price Mapping
b. Feature -Advantage based Positioning
c. Market Structure and Sizing
i. Total Market
ii. Organized Market
iii. Un-Organized Market
iv. Addressable market size
If Interested plz share an updated CV on venkatlakshmi@tminetwork.com or can share through whatsapp also 9705847421.
REFERENCES ARE HIGHLY ACCEPTABLE.
Regards,
Laxmi
Tminputs And Services
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