Get alerts for new jobs matching your selected skills, preferred locations, and experience range.
10.0 - 15.0 years
12 - 17 Lacs
Bengaluru
Work from Office
A Demand Lead is responsible for the design, development and optimization for omni-channel marketing programs associated with demand motions: 1.Strategy Planning & Customer Journey Design Understand the market landscape, business objectives, target personas, key use cases and product offers for your product Translate business objectives into actionable marketing outcomes across the funnel Create an omnichannel digital journey for key audiences, including but not limited toorganic search, paid search, web, email, and routing Ongoing experimentation and manical focus on outcomes Ongoing experimentation and maniacal focus on outcomes Design the customer journey for specific segments across strategic accounts 2.Execution Orchestration Communicate demand strategy to relevant stakeholders, including but not limited toPLG team, digital stakeholders, geo hub teams, field marketing, BU stakeholders etc. Manage the execution of actions for your specific PLG product team Partner with content, digital, and email experts to create & execute an omnichannel experimentation plan 3.Performance Optimization Understand brand to demand performance trends for the assigned product & optimize performance issues Deep analysis of marketing performance across aspects such as tactic type, content asset, channel, audience segment or business line Evaluation of relevant KPIs (such as impressions, web traffic, organic search performance, leads, pipeline or wins) with a keen eye on benchmarks and yield rates Readiness to explain emerging performance opportunities or challenges Strategies to deliver “next best actions” and support targeted pipeline coverage and revenue for the business Insight into action – cycling of performance insights directly back into planning and orchestration Required education Master's Degree Preferred education Master's Degree Required technical and professional expertise 10+ years relevant work experience, including experience in a digital marketing Deep critical thinking skills and curiosity to pursue open-ended problems Strong presentation skills and ability to effectively communicate data and action plans to stakeholders and leadership Understands Geo/Market strategies and localization requirements Business acumen with the ability to develop data-driven business recommendations Demonstrated ability to multitask and prioritize with a proven ability to meet tight deadlines Preferred technical and professional experience 6+ years experience in omni-channel demand generation or related role
Posted 1 day ago
2.0 - 5.0 years
4 - 7 Lacs
Kozhikode
Work from Office
Yarddiant Web Lounge Pvt Ltd is looking for Corporate Growth Strategist to join our dynamic team and embark on a rewarding career journey. Develop and implement strategic growth initiatives to expand market share, revenue streams, and brand presence. Conduct competitive analysis, market intelligence, and trend forecasting to inform business strategy. Collaborate with executive leadership to identify opportunities for partnerships, mergers, and acquisitions. Design business models and evaluate performance metrics to drive decision - making. Lead cross - functional teams in executing strategic projects and tracking KPIs. Identify new product or service opportunities and recommend innovations aligned with business goals. Prepare and present strategic reports and investment proposals to stakeholders. Monitor financial performance and recommend optimization tactics to increase profitability. Foster a culture of growth, innovation, and agile thinking across the organization.
Posted 5 days ago
2.0 - 5.0 years
4 - 8 Lacs
Mumbai
Work from Office
IDEAL DELIGHT SERVICES is looking for Content Marketing Strategist to join our dynamic team and embark on a rewarding career journey Develop and implement comprehensive marketing strategies to achieve business goals. Analyze market trends and customer insights to optimize campaigns. Collaborate with creative teams to produce impactful content and messaging. Monitor campaign performance and adjust strategies to improve ROI.
Posted 6 days ago
9.0 - 12.0 years
12 - 16 Lacs
Bengaluru
Work from Office
Our team is in search of a lead content strategist to drive our content calendar and to write rich, meaningful content, translating IT language and jargon into simple, relevant language addressing the pain-points of business stakeholders. As a Lead Content Strategist of THIS, you will be responsible for planning and successful execution of the monthly content calendar. You will interact with stakeholders across the company and the different business units to understand IT solutions being rendered to a world-wide customer base. You will distil information collected and put in a roadmap to deliver on our content strategy. The Lead Content Strategist will also work with internal and external stakeholders to edit, proof-read and create the thought leadership content in the IT space (Integration, Data, AI, Cloud & Marketplace). Roles and Responsibilities Job Responsibilities: Plan, create, write, edit, optimize and manage content for market research papers, strategy guides, whitepapers, website pages, case studies, press releases, media stories, branding assets, movie scripts, business presentations, etc. Create and plan a content roadmap based on interactions with multiple stakeholders and cross-functional teams across the company. Own and maintain the master content calendar. Manage the entire content creation process from ideation through writing, review, design, development, and marketing across multiple platforms. Conduct audience research, competitive analysis, and identify content gaps and trends to inform strategy and content formats. Collaborate closely with product, design, sales, marketing, and technical teams to ensure content consistency and effectiveness. Oversee content governance, ensuring compliance with company policies and legal requirements. Create and maintain editorial calendars to coordinate content production and marketing campaigns. Guide SEO optimization efforts and work with designers and video editors to produce user- and search-engine-friendly content. Measure and analyze content performance using KPIs and analytics tools, refining strategies based on data-driven insights. Manage relationships with external content creators, freelancers, and influencers to augment content capabilities. Champion best practices in content strategy, governance, and innovation within the organization. Required Skills & Qualifications: 8 to 10+ years of writing experience, in a B2B environment, preferably for IT companies. 5+ years of content management experience. Ability to extract information from technical teams to provide deep, useful content catering to a business audience. Experience in creating graphical content to render meaningful information. Great research, organizational and learning skills. Contemporary writing skills plus a thorough knowledge of English language, technical writing or a related field. Ability to decide and suggest image ideas to enrich business presentations, proposals, articles/blogs, whitepapers, case studies and webpages. Impeccable grammar, punctuation, spelling, sentence structure and style. Absolute attention to detail. Good team player and ability to manage a team. Good understanding of SEO and keywords. Good understanding of the impact of content on the overall marketing communications. Ability to juggle multiple projects while meeting demanding deadlines, producing high-quality work and projecting a positive attitude. Proficient with Microsoft Office, including Word and PowerPoint Previous experience in writing content on topics like “IT Integration, Data, AI, Cloud & Marketplace” will be an added advantage.
Posted 1 week ago
5.0 - 10.0 years
5 - 9 Lacs
Bengaluru
Work from Office
Event Strategists are the experiential arm of the Business Unit they support, helping drive the portfolio's business and revenue objectives by creating innovative IBM event experiences or as part of an end-to-end campaign strategy. As part of the Squad, they advise on the appropriate role of event marketing and the event marketing portfolio for the campaign. They're also responsible for demonstrating the value of events and experience in the client journey through meticulous data capture and measurement. Event and experience marketing is a discipline built around teamwork. They collaborate across the organization with squad members, field marketers, demand generation teams, sellers, external agencies to execute seamless events. They also manage and develop corporate guidance around event marketing tools, process, metrics, reporting, optimization, experiences, community, education, best practices, agency relations and engaging all Event Specialists globally. Responsibilities include: 1. Develop an event strategy as part of a multi-touch, surrounded with associated digital activities (webcast/Webinars) and social to drive increased and deeper client engagement. 2. Develop and execute events to target IBM’s priority clients by creating compelling content, experience, and formats. Client Experience Journey must include pre, during, post event touches that can progress the client's buying cycle with IBM. 3. Manage sponsorship, show-floor expo, the agency relationship(s) and ensuring implementation and execution of end-to-end event strategy and plan with highest of standards and as per event brand experience guidelines. 4. Collaborate and advice Experience Engine team, communications team on building Paid media and communication plans, ensure event specific response lead management plan is implemented. 5. Manage event budget, continuously monitor event performance thereby optimizing activities, ensuring event conversions & marketing created revenue commitments are met post event. 6. Collaborate with Brand, Content, Field Marketing and sales teams for event messaging, content, curriculum, sessions, speakers manage the process. 7. Engage Sellers & Digital reps and drive to registration plans and efforts. 8. Own, manage and develop guidance, education and communication around event marketing tools, process, CTEBA, metrics, experiences, agency relations, best practices, and response lead management in collaboration with various stakeholders. 9.Consult on one or more of the critical success areas of IBM Event Marketing like digital media, social media engagement, event content and messaging, experiential activations assets, to name a few. 10.Manage Purchase order and payment process through IBM approved tools for all events. Ensure 100% compliance for all process. Required education Bachelor's Degree Preferred education Master's Degree Required technical and professional expertise 5+ years of experience planning and executing a wide range of b2b events Strong project management experience and adherence to deadlines Avid learner who consistently expands knowledge to gain new skills and expertise Proactive listener that can use expertise to predict needs and prevent issues Responsible team player demonstrating ownership and accountability Strong written and verbal communication skills in English Experience with event technology systems such as registration sites, event management platforms and mobile apps. Preferred technical and professional experience Bachelor’s degree (or equivalent) in marketing/ event management or related discipline
Posted 1 week ago
5.0 - 10.0 years
7 - 12 Lacs
Bengaluru
Work from Office
Staff Developer Content Strategist Bengaluru, India Get to know Okta Okta is The World s Identity Company. We free everyone to safely use any technology anywhere, on any device or app. Our Workforce and Customer Identity Clouds enable secure yet flexible access, authentication, and automation that transforms how people move through the digital world, putting Identity at the heart of business security and growth. At Okta, we celebrate a variety of perspectives and experiences. We are not looking for someone who checks every single box - we re looking for lifelong learners and people who can make us better with their unique experiences. Join our team! We re building a world where Identity belongs to you. Developer Content Strategist Okta is The World s Identity Company. We free everyone to safely use any technology anywhere, on any device or app. Our Workforce and Customer Identity Clouds enable secure yet flexible access, authentication, and automation that transforms how people move through the digital world, putting Identity at the heart of business security and growth. At Okta, we celebrate a variety of perspectives and experiences. We are not looking for someone who checks every single box - we re looking for lifelong learners and people who can make us better with their unique experiences. Join our team! We re building a world where Identity belongs to you. About The Team The Developer Content Strategy (DCS) team creates the Information Architecture (structure, organization, terms) to make developing solutions for Okta Workforce easy. We do this with user research, content metrics, and KPIs for Workforce developer content across all of Okta. We use that data to create content strategy plans for teams and initiatives. About The Position As a member of the DCS team, you: Work closely with product management and engineering to design effective developer-facing content for Okta products and initiatives. Act as a champion for developer needs and priorities across product, engineering, and marketing. Use metrics and data to drive activities and priorities. Lead initiatives to improve the clarity and conciseness of developer-facing content. In month one, you'll Complete your onboarding and be familiar with the majority of the features in the Okta Platform and how they interact. Understand the developer experience of current documentation by building several sample apps demonstrating core parts of our IAM functionality on both web and mobile platforms. In three months, you'll be Shadowing our lead role in at least one strategy project Starting to contribute to our long-term information architecture "future site" project. Maintaining your own cross-functional relationships with many of the teams we work with. After six months, you'll be leading your own strategy project and be a core member of the team. Required Knowledge, Skills and Abilities Success in this role requires excellent communication skills, clear and actionable writing, working independently, and collaborating across diverse audiences. You're a strong contributor and collaborator who takes the initiative and is willing to do new tasks as required by Okta. Exceptional written and verbal communication skills (in English). At least 5 years experience in strategic content development roles. Proven ability to manage complex content projects with multiple stakeholders. Deep understanding of how to create a great developer documentation and content experience Proficiency in JavaScript web development Nice to Have Proficiency in mobile app development with Swift or Kotlin. An understanding of REST APIs, HTTP, SDKs, and authentication/authorization protocols (OAuth, OpenID Connect, Basic Auth, ...) Previous experience with Identity Access Management solutions and products Demonstrable expertise in digital content strategy and audience engagement techniques. Familiarity with SEO best practices and tools. A strong understanding of a Content Management System (CMS) from an information architecture perspective An understanding of leveraging AI tools to optimize content creation and distribution processes. **This role is based in Bengaluru, India and follows a hybrid work model, requiring in-office presence two to three days a week. This role also involves in-person onboarding and travel to our Bengaluru, IN office during the first week of employment. #LI-TM #LI-Hybrid What you can look forward to as a Full-Time Okta employee! Amazing Benefits Making Social Impact Developing Talent and Fostering Connection + Community at Okta Okta cultivates a dynamic work environment, providing the best tools, technology and benefits to empower our employees to work productively in a setting that best and uniquely suits their needs. Each organization is unique in the degree of flexibility and mobility in which they work so that all employees are enabled to be their most creative and successful versions of themselves, regardless of where they live. Find your place at Okta today! https://www.okta.com/company/careers/ . Some roles may require travel to one of our office locations for in-person onboarding. Okta is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, ancestry, marital status, age, physical or mental disability, or status as a protected veteran. We also consider for employment qualified applicants with arrest and convictions records, consistent with applicable laws. If reasonable accommodation is needed to complete any part of the job application, interview process, or onboarding please use this Form to request an accommodation. Okta is committed to complying with applicable data privacy and security laws and regulations. For more information, please see our Privacy Policy at https://www.okta.com/privacy-policy/ . U.S. Equal Opportunity Employment Information Read more Individuals seeking employment at this company are considered without regards to race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, gender identity, or sexual orientation. When submitting your application above, you are being given the opportunity to provide information about your race/ethnicity, gender, and veteran status. This information helps us support or diversity, inclusion, and belonging efforts, as well as maintain fair and equitable hiring practices. Completion of the form is entirely voluntary . Whatever your decision, it will not be considered in the hiring process or thereafter. Any information that you do provide will be recorded and maintained in a confidential file. If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection. As a government contractor subject to Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measure the effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categories is as follows: A "disabled veteran" is one of the followinga veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability. A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service. An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense. An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985. Pay Transparency Okta complies with all applicable federal, state, and local pay transparency rules. For additional information about the federal requirements, click here . Voluntary Self-Identification of Disability Form CC-305 Page 1 of 1 OMB Control Number 1250-0005 Expires 04/30/2026 Why are you being asked to complete this form We are a federal contractor or subcontractor. The law requires us to provide equal employment opportunity to qualified people with disabilities. We have a goal of having at least 7% of our workers as people with disabilities. The law says we must measure our progress towards this goal. To do this, we must ask applicants and employees if they have a disability or have ever had one. People can become disabled, so we need to ask this question at least every five years. Completing this form is voluntary, and we hope that you will choose to do so. Your answer is confidential. No one who makes hiring decisions will see it. Your decision to complete the form and your answer will not harm you in any way. If you want to learn more about the law or this form, visit the U.S. Department of Labor's Office of Federal Contract Compliance Programs (OFCCP) website at www.dol.gov/ofccp. Completing this form is voluntary, and we hope that you will choose to do so. Your answer is confidential. No one who makes hiring decisions will see it. Your decision to complete the form and your answer will not harm you in any way. If you want to learn more about the law or this form, visit the U.S. Department of Labor s Office of Federal Contract Compliance Programs (OFCCP) website at www.dol.gov/agencies/ofccp . How do you know if you have a disability A disability is a condition that substantially limits one or more of your major life activities. If you have or have ever had such a condition, you are a person with a disability. Disabilities include, but are not limited to: Alcohol or other substance use disorder (not currently using drugs illegally) Autoimmune disorder, for example, lupus, fibromyalgia, rheumatoid arthritis, HIV/AIDS Blind or low vision Cancer (past or present) Cardiovascular or heart disease Celiac disease Cerebral palsy Deaf or serious difficulty hearing Diabetes Disfigurement, for example, disfigurement caused by burns, wounds, accidents, or congenital disorders Epilepsy or other seizure disorder Gastrointestinal disorders, for example, Crohn's Disease, irritable bowel syndrome Intellectual or developmental disability Mental health conditions, for example, depression, bipolar disorder, anxiety disorder, schizophrenia, PTSD Missing limbs or partially missing limbs Mobility impairment, benefiting from the use of a wheelchair, scooter, walker, leg brace(s) and/or other supports Nervous system condition, for example, migraine headaches, Parkinson s disease, multiple sclerosis (MS) Neurodivergence, for example, attention-deficit/hyperactivity disorder (ADHD), autism spectrum disorder, dyslexia, dyspraxia, other learning disabilities Partial or complete paralysis (any cause) Pulmonary or respiratory conditions, for example, tuberculosis, asthma, emphysema Short stature (dwarfism) Traumatic brain injury PUBLIC BURDEN STATEMENTAccording to the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless such collection displays a valid OMB control number. This survey should take about 5 minutes to complete. Okta The foundation for secure connections between people and technology Okta is the leading independent provider of identity for the enterprise. The Okta Identity Cloud enables organizations to securely connect the right people to the right technologies at the right time. With over 7,000 pre-built integrations to applications and infrastructure providers, Okta customers can easily and securely use the best technologies for their business. More than 19,300 organizations, including JetBlue, Nordstrom, Slack, T-Mobile, Takeda, Teach for America, and Twilio, trust Okta to help protect the identities of their workforces and customers. Follow Okta Apply
Posted 1 week ago
6.0 - 8.0 years
8 - 12 Lacs
Bengaluru
Work from Office
As a Fortune 50 company with more than 400,000 team members worldwide, Target is an iconic brand and one of America's leading retailers. At Target, we have a timeless purpose and a proven strategy and that hasn t happened by accident. Some of the best minds from diverse backgrounds come together at Target to redefine retail in an inclusive learning environment that values people and delivers world-class outcomes. That winning formula is especially apparent in Bengaluru, where Target in India operates as a fully integrated part of Target s global team and has more than 4,000 team members supporting the company s global strategy and operations. Joining Target means promoting a culture of mutual care and respect and striving to make the most meaningful and positive impact. Becoming a Target team member means joining a community that values diverse backgrounds. We believe your unique perspective is important, and you'll build relationships by being authentic and respectful. At Target, inclusion is part of the core value. We aim to create equitable experiences for all, regardless of their dimensions of difference. As an equal opportunity employer, Target provides diverse opportunities for everyone to grow and win Fueling the continued success of one of the world s most beloved and recognized brands is a distinctly capable, creative and innovative Marketing organization. Target Marketing is well known for inspiring and surprising guests, and we pride ourselves on connecting them to the products and experiences they expect and deserve from Target. We study our guests to discover new needs and insights, and then craft every interaction to build brand love. We are market experts who insist on a clear and cohesive understanding of our guests, guest segments and behaviors, business objectives, strategies and tactics, overcoming obstacles and measuring success. Our commitment to partnering both internally and with external agencies gives us a wide range of capabilities, from award-winning creative work to exciting and unique promotional marketing. Leveraging our collective assets and fostering a healthy, supportive and open team culture, we deliver a holistically gratifying experience that guests can only get at Target. Target in India Marketing delivers differentiating yet relevant marketing communication solutions across channels operating as an integrated ONE global team and it strives to bring excellence every time in how they create, connect and collaborate. A role with Target in India Marketing is an opportunity to work with some of the best in the business for marketing, strategy & digital and you d lead/contribute to work that connects to millions of guests. Your influence will drive sales and grow brand love through work that s guest-centric, on brand, category relevant and channel focused. About This Opportunity As a Sr, Creative Strategist, you will synthesize qualitative and quantitative research into cultural, competitive, and human truths that build to powerful insights and inform creative solutions. You will connect and collaborate with partners across marketing, media, and creative to develop comprehensive strategies that deliver on enterprise business goals and objectives. You will support channel specific deliverables within broader seasonal, brand campaigns, and internal strategic initiatives ranging from branding to events, ensuring coordinated and cohesive messaging that connects with our guest and team members and inspires desired behaviors. You will be responsible for authoring assignment briefs that clearly communicate channel specific needs, broader strategic considerations, the job to-be-done, and supporting research and context. Core responsibilities of this job are described within this job description. Job duties may change at any time due to business needs. Roles and Responsibilities Use your skills, experience and talents to be a part of ground-breaking thinking and visionary goals. As a Sr. Creative Strategist, you'll 1. Understand Guest and Business needs through Secondary research 2. Unearthing and Compiling Guest insights relevant to the category or body of work 3. Understand and convert Marketing and Business needs into a Creative Brief Document that will help Creative Teams build a compelling creative output 4. Working with Cross Functional Teams to understand success metrics 5. Understand campaign results and business results to suggest changes required to the creatives 6. Co-lead resource and creative assignments, operationalize creative capabilities to support the business and drive growth 7. Review & analyze campaign requirements with Cross functional teams 8. Contribute to various phases of end-to-end process as Creative Strategy expert 9. Maintain deep digital expertise in assigned businesses/categories 10. Be a thought leadership in your area of expertise and have the ability to closely work with and drive the team towards superior creative output 11. Contribute towards process improvements, documentation of processes, standards and guidelines 12. Apply problem solving skills and think critically to create opportunities for innovation About you Four year college degree 6 -8 years experience in brand strategy, creative strategy, account planning, digital marketing planning, marketing planning, design thinking or e-commerce Strategic thinker with experience synthesizing information to generate actionable insights Passionate about understanding emerging social, cultural, and industry trends. Strong conceptual thinker Compelling writer and presenter Ability to author clear, concise, and inspiring creative briefs Excellent oral and written communication skills Strong organization skills Ability to develop strong relationships Ability to facilitate and clarify project expectations, objectives, and deliverables Demonstrated ability to effectively navigate ambiguity Ability to manage multiple projects in a fast-paced environment Benefits Eligible team members will receive one of the best earnings packages anywhere, including competitive pay, all-around insurance coverage, 401(k), flexible scheduling, training and development and many other perks and benefits. Target is an Equal Employment Opportunity Employer and is a drug-free workplace Useful Links- Life at Target- https://india.target.com/ Benefits- https://india.target.com/life-at-target/workplace/benefits Culture- https://india.target.com/life-at-target/diversity-and-inclusion
Posted 1 week ago
18.0 - 28.0 years
15 - 25 Lacs
Navi Mumbai
Work from Office
SUMMARY Job Opening: DGM - Marketing (Marketing Strategist) Location: Mumbai/ Vadodara Job Description: Responsible for institutional sales, industrial sales, and managing a team of technicians and engineers. Key accounts management and product development. Building and maintaining client relationships. Preparation of techno-commercial proposals. Requirements Diploma in Mechanical Engineering / BE / BTech (Mechanical) 18+ years of experience in marketing within the industrial engineering industry Analytical mindset with the ability to analyze consumer behavior Proven experience in developing and implementing successful marketing plans within the industrial engineering industry Strategic thinking and the ability to identify growth opportunities Excellent communication and collaboration skills
Posted 1 week ago
2.0 - 8.0 years
12 - 16 Lacs
Hyderabad
Work from Office
Catalog Content Contributor – Programming & Software Development Job Overview Are you a knowledgeable programmer or instructor with a creative flair and a passion for content design? Join us to create impactful, learner-centered content that blends real-world expertise with engaging storytelling. As a Catalog Content Contributor, you will work with the curriculum team to create engaging, instructionally sound learning experiences in the Programming & Software Development domain. Working with subject matter experts (SMEs), you’ll translate complex frameworks into clear, outcome-focused content across digital formats. This role demands instructional design expertise, a deep understanding of learner needs, and the ability to creatively script and plan high-impact learning assets—from video courses to assessments. Job Responsibilities Design creative and effective learning experiences grounded in instructional design principles, addressing diverse learner personas and real-world scenarios. Author and script engaging digital content, including on-demand videos, interactive walkthroughs/lessons, assessments, and job aids. Collaborate with visual designers, editors, and technical experts to bring content to life in a compelling and accessible format. Utilize Generative AI tools to accelerate and enhance content ideation, scripting, and personalization. Ensure instructional consistency, voice, and quality across all course deliverables and formats. Skills Required Excellent scripting, writing, and communication skills; able to distil complex concepts into concise, engaging narratives. Strong creativity and storytelling ability with an understanding of how to structure content for different learning styles. Fluency with and experience in at least one web framework such as ASP.NET, Django, or React. Fluency with and experience in programming languages such as C/C++, C#, Python, Java, and JavaScript. Experience with developer tools such as Git, GitHub, and the command line Preferred/Additional Skills: Familiarity with Generative AI tools like ChatGPT, Claude, or similar for content creation and enhancement. Understanding of instructional design models such as ADDIE, SAM, or Bloom’s Taxonomy. Fluency with and experience in multiple web frameworks such as ASP.NET, Django, and React.
Posted 1 week ago
1.0 - 3.0 years
2 - 4 Lacs
Gurgaon/ Gurugram
Work from Office
Write clear marketing copy/creative content in terms of pitch& post copies,case study content,etc to promote products/services Assist with business pitches to win new clients or projects Effectively manage multiple projects&deliver high-quality copy Required Candidate profile 1-3 years of exp in Copywriting & Creative Strategies Excellent writing and editing skills Be highly creative imaginative, and curious about clients' services Must be a creative and strategic thinker
Posted 1 week ago
6.0 - 8.0 years
8 - 10 Lacs
Hyderabad
Work from Office
We are looking for a Senior Data Strategist to join our Customer Data Team within the Marketing organization at Thomson Reuters. Based in Hyderabad, India, this role will focus on analyzing customer data across multiple platforms to derive actionable insights that drive marketing strategy and business decisions. The ideal candidate will combine technical data skills with strategic thinking and excellent communication abilities to translate complex data findings into clear recommendations for leadership. This is a mission-critical role with substantial scope, complexity, executive visibility, and has a large opportunity for impact. You will play a critical role in ensuring that customer data is effectively managed and utilized to drive business insights and facilitating informed decision-making and help Thomson Reuters rapidly scale our digital customer experiences. You are anticipated to thrive in a dynamic position that is crucial for the analyzing our data and developing actionable insights to drive our Marketing objectives. Your role involves leveraging data to achieve a more insightful understanding of customer behavior, which is essential for the advancement of our data-driven initiatives. This understanding is key to enhancing customer experiences and streamlining operations. If you are passionate about creating a seamless customer experience and skilled in the systems and processes required to bring that vision to life this is the role for you! About the Role In this role as a Senior Data Strategist, you will Develop comprehensive understanding of multiple data platforms including CDP (Treasure Data), 6Sense (Intent Signals), D&B, and HG Insights Master the data structures, models, tables, and data types across these platforms Analyze customer data across multiple MarTech platforms (CDP, Salesforce, Eloqua, Anaplan, 6Sense, D&B, HG Insights) to identify patterns, trends, and opportunities Create strategic recommendations for audience targeting based on data insights Develop compelling PowerPoint presentations to communicate data insights and strategic recommendations to leadership Deliver bi-weekly insights reports highlighting opportunities to optimize go-to-market strategies based on customer data Identify underutilized data assets and recommend approaches to leverage them effectively Stay current with AI capabilities and trends in the MarTech space and recommend implementations Collaborate with cross-functional teams to ensure data-driven decision making About You You’re a fit for the role of Senior Data Strategist, if your background includes 6-8 years of experience in data analysis, business intelligence, marketing analytics, or related roles. Bachelor’s or master’s degree in data science, business analytics, technology, or an equivalent field. Expertise in data analysis and visualization tools like Tableau or Power BI. Understanding of marketing technology platforms and customer data ecosystems. Excellent presentation skills with proficiency in creating executive-level PowerPoint decks. Strong analytical thinking and problem-solving abilities. Excellent communication skills in English, both written and verbal Exposure to Gen AI, capable of leveraging AI solutions to address complex data challenges. Excellent oral, written, and visual (Power point slides) communication skills, especially in breaking down complex information into understandable pieces, telling stories with data, and translating technical concepts for non-technical audiences. Strong ability to organize, prioritize, and complete tasks with a high attention to detail, even in the face of ambiguity and environmental barriers. Knowledge of marketing or digital domains and of professional services industry, especially legal, tax, and accounting is a plus. Shift Timings2 PM to 11 PM (IST). Work from office for 2 days in a week (Mandatory). #LI-GS2 What’s in it For You Hybrid Work Model We’ve adopted a flexible hybrid working environment (2-3 days a week in the office depending on the role) for our office-based roles while delivering a seamless experience that is digitally and physically connected. Flexibility & Work-Life Balance: Flex My Way is a set of supportive workplace policies designed to help manage personal and professional responsibilities, whether caring for family, giving back to the community, or finding time to refresh and reset. This builds upon our flexible work arrangements, including work from anywhere for up to 8 weeks per year, empowering employees to achieve a better work-life balance. Career Development and Growth: By fostering a culture of continuous learning and skill development, we prepare our talent to tackle tomorrow’s challenges and deliver real-world solutions. Our Grow My Way programming and skills-first approach ensures you have the tools and knowledge to grow, lead, and thrive in an AI-enabled future. Industry Competitive Benefits We offer comprehensive benefit plans to include flexible vacation, two company-wide Mental Health Days off, access to the Headspace app, retirement savings, tuition reimbursement, employee incentive programs, and resources for mental, physical, and financial wellbeing. Culture: Globally recognized, award-winning reputation for inclusion and belonging, flexibility, work-life balance, and more. We live by our valuesObsess over our Customers, Compete to Win, Challenge (Y)our Thinking, Act Fast / Learn Fast, and Stronger Together. Social Impact Make an impact in your community with our Social Impact Institute. We offer employees two paid volunteer days off annually and opportunities to get involved with pro-bono consulting projects and Environmental, Social, and Governance (ESG) initiatives. Making a Real-World Impact: We are one of the few companies globally that helps its customers pursue justice, truth, and transparency. Together, with the professionals and institutions we serve, we help uphold the rule of law, turn the wheels of commerce, catch bad actors, report the facts, and provide trusted, unbiased information to people all over the world. About Us Thomson Reuters informs the way forward by bringing together the trusted content and technology that people and organizations need to make the right decisions. We serve professionals across legal, tax, accounting, compliance, government, and media. Our products combine highly specialized software and insights to empower professionals with the data, intelligence, and solutions needed to make informed decisions, and to help institutions in their pursuit of justice, truth, and transparency. Reuters, part of Thomson Reuters, is a world leading provider of trusted journalism and news. We are powered by the talents of 26,000 employees across more than 70 countries, where everyone has a chance to contribute and grow professionally in flexible work environments. At a time when objectivity, accuracy, fairness, and transparency are under attack, we consider it our duty to pursue them. Sound excitingJoin us and help shape the industries that move society forward. As a global business, we rely on the unique backgrounds, perspectives, and experiences of all employees to deliver on our business goals. To ensure we can do that, we seek talented, qualified employees in all our operations around the world regardless of race, color, sex/gender, including pregnancy, gender identity and expression, national origin, religion, sexual orientation, disability, age, marital status, citizen status, veteran status, or any other protected classification under applicable law. Thomson Reuters is proud to be an Equal Employment Opportunity Employer providing a drug-free workplace. We also make reasonable accommodations for qualified individuals with disabilities and for sincerely held religious beliefs in accordance with applicable law. More information on requesting an accommodation here. Learn more on how to protect yourself from fraudulent job postings here. More information about Thomson Reuters can be found on thomsonreuters.com.
Posted 2 weeks ago
0.0 - 2.0 years
0 - 2 Lacs
Gurgaon/ Gurugram
Work from Office
We are currently searching for a creative Copywriter& Strategist, who is dedicated to crafting excellent contents Conduct high-quality research Developing creative content for blogs, articles, social media etc To write clear &concise copy for ads Required Candidate profile Proven work experience as a Content Writer/Copywriter Excellent writing and editing skills Be highly creative and imaginative, and curious about clients' services Ability to meet deadlines
Posted 2 weeks ago
1.0 - 5.0 years
6 - 11 Lacs
Noida
Work from Office
As a Marketing Strategist, you will be responsible for the end-to-end management of our marketing initiatives The successful candidate will work independently to strategize & execute effective marketing campaigns that align with the company's goals. Typical work week looks like:- Marketing Strategy Development Create and implement comprehensive marketing strategies aligned with company goals Conduct market research and competitor analysis to identify opportunities and trends. Content Creation and Optimization Develop engaging and shareable content for various digital platforms Create engaging and compelling content, including blog posts, articles, social media updates, and more Optimize content for SEO and user experience to increase organic visibility. Distribution and Promotion Implement effective distribution strategies to maximize content reach and engagement Utilize various channels such as social media, email marketing, and other digital platforms. Social Media Management Manage and curate content across social media channels to build brand awareness Monitor social media analytics to assess the success of campaigns and adjust strategies accordingly. Email Marketing Design and execute targeted email marketing campaigns for lead nurturing and customer engagement Analyze campaign performance and implement improvements for increased effectiveness. Analytics and Reporting Utilize analytics tools to track, measure, and report on digital marketing performance Provide insights and recommendations based on data analysis. Collaboration and Communication Work closely with the sales and product teams to ensure marketing efforts align with overall business objectives. Our ideal candidate should have:- Bachelors/Masters degree in marketing, business or related field. 3+ years of proven experience in marketing, or growth marketing preferably in a technology or AI-related industry. Excellent communication and interpersonal skills. Proficiency in using digital marketing tools and platforms (e.g., Google Analytics, SEO tools, CRMS, email automation, social media management tools etc). Understands and is enthusiastically active on platforms like Quora, Medium, ProductHunt, Reddit, HARO, Other communities, etc. Strong writing and editing skills for content creation across various digital channels Ability to create visually appealing content using graphic design tools is a plus. In-depth knowledge of social media platforms and trends Experience in creating and managing social media advertising campaigns. Ability to analyze data and derive actionable insights for continuous improvement Familiarity with A/B testing methodologies. Flexibility to adapt to changing trends and technologies in the digital marketing landscape. Proactive approach to learning and staying updated on industry best practices. Ability to work independently and take ownership of end-to-end digital marketing responsibilities. Should be proactive and not be afraid to share and act on their own ideas.
Posted 2 weeks ago
2.0 - 5.0 years
4 - 7 Lacs
Bengaluru
Work from Office
About Meeraq: Meeraq is India's foremost coaching and leadership development company dedicated to instigating comprehensive behavioural transformations in organizations. Through a strategic blend of Consulting, Coaching, Training, Assessments, and Certifications, we curate customized programs for our esteemed clients. We have achieved significant milestones, including 17,000+ coaching hours, 8,000+ ICF certified coaches, and a network of 2500+ coaches worldwide. Our successful Leadership Development Programs and skill training initiatives have garnered NPS scores exceeding 74+. Some of our esteemed clients include Tata Group, Adani, Flipkart, Walmart, MRF, Renew, Yes Bank, Schindler, Asian Paints, Lupin, Pfizer, Dr. Reddy's, Britannia, Shapoorji & Pallonji, Hershey's, and Crisil, among others. We're committed to driving impactful change and growth for organizations worldwide. Position Overview We are looking for a creative and strategic Social Media & Content Strategist to join our team. This role offers the opportunity to develop and execute engaging content strategies, manage social media presence, and drive brand awareness. The ideal candidate is innovative, detail-oriented, and passionate about creating impactful digital content in a dynamic environment. Responsibilities : - Assist in the development and implementation of marketing strategies to promote meeraq, including social media campaigns, email marketing, and content creation. - Conduct market research and analyse trends to identify growth opportunities. - Support the planning and execution of events and conferences including venue selection, vendor coordination, and attendee management. - Assist in creating marketing materials such as flyers, brochures, and presentations. - Monitor and report on the performance of marketing campaigns and events. - Collaborate with team members to brainstorm new ideas and strategies. Requirements : - Bachelor's or master's degree program in Marketing, Communications, Business, or a related field. - 2 to 3 years of Proven experience in digital marketing, with a focus on social media, email marketing, SEO/SEM, and content marketing. - Proven experience managing events and conferences, including planning, promotion, and execution. - Excellent written and verbal communication skills, with the ability to create compelling content and effectively engage with diverse audiences. - Knowledge of industry trends, emerging technologies, and best practices in digital marketing and event management. Apply Save Save Pro Insights
Posted 3 weeks ago
5.0 - 6.0 years
5 - 9 Lacs
Bengaluru
Work from Office
Job_Description":" About Us Confluencr is redefining influencer marketing for India With 100+ team members and campaigns across 15+ countries, we\u2019ve helped over 700 brands\u2014from skincare giants and electric vehicles to edtech disruptors and real estate leaders - build influence that drives action. We blend cutting-edge tech with a marketer\u2019s mindset. Our in-house systems help us shortlist the right creators, track performance at scale, and optimise campaigns in real time\u2014but it\u2019s our strategic thinking and storytelling that make the impact unforgettable. From helping a D2C brand 10x its sales to turning B2B products into viral content - were not just executing briefs. We\u2019re pushing boundaries, every single day. If youre looking to work where creativity meets precision, and where influence is built\u2014not bought\u2014welcome to Confluencr. Confluencr is a part of Walnut Folks Group Requirements Role Overview This is a role for a communications strategist who thinks beyond likes and follows. We\u2019re looking for someone who can build a strong voice for both brands (and our founders), across LinkedIn, digital PR, owned content IPs, and platforms that matter. If you know how to get us featured in ET Brand Equity, land a podcast episode with YourStory, and own LinkedIn as a high-conversion platform, we want to talk. What Youll Own 1. PR & Thought Leadership Build and execute a PR roadmap for both Confluencr and Intent Farm Draft pitches, articles, and story hooks for top-tier publications (e.g., Forbes India, Entrepreneur, Inc42, ET BrandEquity) Drive founder visibility through interviews, podcast invites, and panels 2. LinkedIn-Led Brand Content Own all founder and brand pages on LinkedIn (this is our primary platform) Publish 6\u20138 high-quality content pieces per month: frameworks, insights, client wins, internal culture, research drops Run experiments with carousels, PDF downloads, newsletter-style posts, etc. 3. Long-Form & Authority-Building Content Plan and produce: Research reports on the creator economy / performance benchmarks Founder podcast or video series Internal creator features or brand showcases Coordinate with writers, designers, and editors to bring content to life 4. Social Media & Digital Reputation Develop a non-gimmicky, content-rich strategy across LinkedIn, Instagram (only if relevant), Twitter No dance reels, no trending audio\u2014only real stories, real value Build visibility for high-quality campaigns via organic and boosted efforts Metrics You\u2019ll Be Accountable For Brand & founder LinkedIn follower growth + post engagement PR placements (quality, not volume) Inbound leads generated via thought-leadership Growth in non-paid web traffic from brand search Podcast/owned IP listen/download metrics (if launched) Social share-of-voice vs competitors Who You Are 4\u20138 years of experience in PR, communications, or social media for startups, agencies, or creative companies Exceptional writing skills with ability to ghostwrite for founders Deep understanding of LinkedIn\u2014not just as a post platform, but a thought-leadership and growth channel A nose for a story, and strong media relationships (especially in business, startup, and marketing verticals) Analytical mindset\u2014can read metrics and adjust strategies Curious, resourceful, and outcome-driven\u2014not just a poster, but a brand builde
Posted 3 weeks ago
7.0 - 10.0 years
25 - 30 Lacs
Gurugram
Work from Office
- We are looking for a multi-talented UX Strategist who understands how to drive business results through data-driven UX strategies and seamless, user-focused digital experiences. - You will join an established digital strategy team with many years of work experience in strengthening the backend systems, where you will play a critical role in driving overall UX practice, developing team capabilities, and working as an evangelist for category leading UX. - You must have a passion for digital trends and innovation combined with deep understanding of user experience best practices. - You excel at identifying the sweet spot where business goals harmoniously meet user engagement and excitement. Responsibilities: - Develop strategic, user-focused digital experiences for multiple key audiences. - Identify and create user personas based key audiences. - Work with the Digital Strategy Product team to provide direction whenever UI/UX related interaction is needed. - Conduct A/B testing and drive efficiencies and change through metric driven findings. - Produce UX roadmaps for a both external customers as well as internal employees. - Plan and implement data-driven strategies to help different departments reach business goals through deliverables such as content strategy documents and product architecture. - Lead quantitative and qualitative UX research programs. - Stay up to date on the latest technology and trends on user experience. Skills and Qualifications: - 7-10 years of UX experience - Excellent writing skills and a fondness for the written word Excellent time management skills - Ability to influence and communicate cross-functionally with all levels of management. Apply Save Save Pro Insights
Posted 3 weeks ago
3.0 - 6.0 years
6 - 10 Lacs
Mumbai
Work from Office
About The Role Debt Collection Strategist. LocationMarol, Andheri East, Mumbai. ExperienceMinimum 5 years in strategic planning or operational roles within the financial services or debt collection industry. EducationGraduate/Postgraduate in Business Administration, Finance, or related field. Technical Skills: Proficiency in data analytics tools, Excel, CRM systems, and strategic planning frameworks.Key Responsibilities:Strategic Planning:- Develop and implement collection strategies for different DPD buckets.- Design workflows and processes to optimize recovery rates while maintaining customer satisfaction.Data-Driven Decision Making:- Analyze customer behavior, repayment trends, and collection metrics to identify opportunities for improvement.- Use data analytics tools to develop insights and refine strategies for better results.Digital and Technology Integration:- Leverage digital channels like SMS, WhatsApp, IVR, and conversational bots for targeted customer engagement.- Work with tech teams to incorporate automation and AI-based tools into the collection process.Compliance and Risk Mitigation:- Ensure all strategies comply with regulatory guidelines and company policies.- Develop mechanisms to identify and mitigate risks in the debt collection process.Collaboration:- Work closely with the Operations, Legal, Compliance, and Digital teams to align strategies with organizational goals.- Coordinate with external stakeholders, including outsourced agencies and vendors, to implement collection plans.Performance Monitoring:- Track and report on the performance of implemented strategies, including recovery rates and operational efficiency.- Set KPIs for collection teams and monitor progress against goals.Innovation and Continuous Improvement:- Stay updated on industry trends and best practices in debt collection.- Propose innovative ideas and pilot projects to improve recovery efficiency and customer experience.Key Skills and Requirements:- ExperienceMinimum 5 years in strategic roles within debt collection or financial services.EducationGraduate/Postgraduate in Business Administration, Finance, or related field.Technical Skills: - Advanced proficiency in Excel, data analytics tools, and CRM systems.- Familiarity with data visualization tools like Power BI or Tableau is a plus.- Analytical Skills: Strong ability to interpret data and develop actionable strategies.Communication Skills: - Excellent verbal and written communication skills for internal and external stakeholders.- Strong presentation skills to convey complex strategies clearly.Leadership Skills: - Ability to influence and drive results across cross-functional teams.- Strategic thinker with excellent problem-solving capabilities.- Work EthicProactive, goal-oriented, and innovative.Job Perks:- Competitive salary with performance-based incentives.- Leadership opportunities in a fast-growing fintech environment.- Exposure to cutting-edge technology and industry best practices.Job LocationMarol, Andheri East, Mumbai.ApplySaveSaveProInsights
Posted 3 weeks ago
4.0 - 8.0 years
7 - 12 Lacs
Mumbai
Work from Office
- About The Role Debt Collection Strategist - LocationMarol, Andheri East, Mumbai - ExperienceMinimum 5 years in strategic planning or operational roles within the financial services or debt collection industry - EducationGraduate/Postgraduate in Business Administration, Finance, or related field - Technical Skills: Proficiency in data analytics tools, Excel, CRM systems, and strategic planning frameworksKey Responsibilities:Strategic Planning:- Develop and implement collection strategies for different DPD buckets- Design workflows and processes to optimize recovery rates while maintaining customer satisfaction.Data-Driven Decision Making:- Analyze customer behavior, repayment trends, and collection metrics to identify opportunities for improvement.- Use data analytics tools to develop insights and refine strategies for better results.Digital and Technology Integration:- Leverage digital channels like SMS, WhatsApp, IVR, and conversational bots for targeted customer engagement.- Work with tech teams to incorporate automation and AI-based tools into the collection process.Compliance and Risk Mitigation:- Ensure all strategies comply with regulatory guidelines and company policies.- Develop mechanisms to identify and mitigate risks in the debt collection process.Collaboration:- Work closely with the Operations, Legal, Compliance, and Digital teams to align strategies with organizational goals.- Coordinate with external stakeholders, including outsourced agencies and vendors, to implement collection plans.Performance Monitoring:- Track and report on the performance of implemented strategies, including recovery rates and operational efficiency.- Set KPIs for collection teams and monitor progress against goals.Innovation and Continuous Improvement:- Stay updated on industry trends and best practices in debt collection.- Propose innovative ideas and pilot projects to improve recovery efficiency and customer experience.Key Skills and Requirements:- ExperienceMinimum 5 years in strategic roles within debt collection or financial services.- EducationGraduate/Postgraduate in Business Administration, Finance, or related field.Technical Skills: - Advanced proficiency in Excel, data analytics tools, and CRM systems.- Familiarity with data visualization tools like Power BI or Tableau is a plus.- Analytical Skills: Strong ability to interpret data and develop actionable strategies.ApplySaveSaveProInsights
Posted 3 weeks ago
7 - 9 years
1 - 1 Lacs
Mumbai
Work from Office
Key Responsibilities Digital Content Strategy: Develop and execute a content strategy that drives viral engagement, community growth, and platform monetization. Team Leadership: Build and lead a high-performance media team including content creators, video editors, and community managers. Platform Ownership: Own and optimize YConnect's presence across Instagram, YouTube, LinkedIn, and other emerging platforms. Community Building: Drive initiatives to grow an active, loyal, and engaged digital community with a strong sense of belonging. Content Innovation: Spearhead innovative content formatsReels, YouTube Shorts, podcasts, and live events that resonate with Gen Z and Millennials. Data-Driven Decisions: Leverage analytics and performance metrics to refine content strategies and drive maximum reach. Monetization Strategies: Identify and execute revenue opportunities through branded content, sponsorships, and platform monetization. Collaborations & Partnerships: Build strategic relationships with influencers, creators, and brands to expand content reach. Brand Alignment: Ensure all content reflects YConnect's mission and values while engaging with youth-centric trends. Requirements 8 years+ experience in digital media, content strategy, or youth-centric platforms. Proven track record in building and scaling digital communities. Expertise in managing multi-platform digital content strategies. Strong understanding of video production, social media algorithms, and content marketing. Experience with content monetization and partnership-driven growth.
Posted 4 weeks ago
3 - 6 years
6 - 10 Lacs
Bengaluru
Work from Office
A Demand Lead is responsible for the design, development and optimization for omni-channel marketing programs associated with demand motions: 1.Strategy Planning & Customer Journey Design Understand the market landscape, business objectives, target personas, key use cases and product offers for your product Translate business objectives into actionable marketing outcomes across the funnel Create an omnichannel digital journey for key audiences, including but not limited toorganic search, paid search, web, email, and routing Ongoing experimentation and manical focus on outcomes Ongoing experimentation and maniacal focus on outcomes Design the customer journey for specific segments across strategic accounts 2.Execution Orchestration Communicate demand strategy to relevant stakeholders, including but not limited toPLG team, digital stakeholders, geo hub teams, field marketing, BU stakeholders etc. Manage the execution of actions for your specific PLG product team Partner with content, digital, and email experts to create & execute an omnichannel experimentation plan 3.Performance Optimization Understand brand to demand performance trends for the assigned product & optimize performance issues Deep analysis of marketing performance across aspects such as tactic type, content asset, channel, audience segment or business line Evaluation of relevant KPIs (such as impressions, web traffic, organic search performance, leads, pipeline or wins) with a keen eye on benchmarks and yield rates Readiness to explain emerging performance opportunities or challenges Strategies to deliver “next best actions” and support targeted pipeline coverage and revenue for the business Insight into action – cycling of performance insights directly back into planning and orchestration Required education Master's Degree Preferred education Master's Degree Required technical and professional expertise 10+ years relevant work experience, including experience in a digital marketing Deep critical thinking skills and curiosity to pursue open-ended problems Strong presentation skills and ability to effectively communicate data and action plans to stakeholders and leadership Understands Geo/Market strategies and localization requirements Business acumen with the ability to develop data-driven business recommendations Demonstrated ability to multitask and prioritize with a proven ability to meet tight deadlines Preferred technical and professional experience 6+ years experience in omni-channel demand generation or related role
Posted 1 month ago
9 - 14 years
35 - 90 Lacs
Chennai, Ahmedabad, Kolkata
Work from Office
Plan and control budget and expenditures Establish and implement policies and procedures Assign, co-ordinate,and review projects and programs Oversee the collection and analysis of financial data Oversee the preparation of reports Plan, and organize.
Posted 2 months ago
3 - 8 years
7 - 11 Lacs
Hyderabad
Work from Office
Shreyas Group Service is looking for Digital Strategist to join our dynamic team and embark on a rewarding career journey Develop and implement digital marketing strategies to achieve business goals. Monitor and analyze the performance of digital marketing campaigns using tools like Google Analytics. Conduct market research to identify trends and opportunities. Collaborate with cross-functional teams to ensure consistent messaging and branding. Optimize digital content for search engines (SEO) to improve online visibility. Manage and grow social media channels and engage with the audience. Prepare and present digital marketing reports and insights to senior management. Stay updated with industry trends and advancements in digital marketing. Coordinate with external agencies and vendors as needed. Develop and execute promotional activities and campaigns.
Posted 2 months ago
3 - 6 years
8 - 12 Lacs
Bengaluru
Work from Office
Roles and Responsibilities Use your skills, experience and talents to be a part of ground-breaking thinking and visionary goals. As a Sr. Creative Strategist, you'll: 1.Understand Guest and Business needs through Secondary research 2.Unearthing and Compiling Guest insights relevant to the category or body of work 3.Understand and convert Marketing and Business needs into a Creative Brief Document that will help Creative Teams build a compelling creative output 4.Working with Cross Functional Teams to understand success metrics 5.Understand campaign results and business results to suggest changes required to the creatives 6.Co-lead resource and creative assignments, operationalize creative capabilities to support the business and drive growth 7.Review & analyze campaign requirements with Cross functional teams 8.Contribute to various phases of end-to-end process as Creative Strategy expert 9.Maintain deep digital expertise in assigned businesses/categories 10.Be a thought leadership in your area of expertise and have the ability to closely work with and drive the team towards superior creative output 11.Contribute towards process improvements, documentation of processes, standards and guidelines 12.Apply problem solving skills and think critically to create opportunities for innovation About you: - Four year college degree - 6 -8 years experience in brand strategy, creative strategy, account planning, digital marketing planning, marketing planning, design thinking or e-commerce - Strategic thinker with experience synthesizing information to generate actionable insights - Passionate about understanding emerging social, cultural, and industry trends. - Strong conceptual thinker - Compelling writer and presenter - Ability to author clear, concise, and inspiring creative briefs - Excellent oral and written communication skills - Strong organization skills - Ability to develop strong relationships - Ability to facilitate and clarify project expectations, objectives, and deliverables - Demonstrated ability to effectively navigate ambiguity - Ability to manage multiple projects in a fast-paced environment
Posted 2 months ago
4 - 9 years
5 - 9 Lacs
Bengaluru
Work from Office
Job Title Content Strategist Responsibilities About the jobCollaborate with designers, and development teams to create the UX content for a user experience project. Drive the tone of voice for the user experience through the microcopy you write Write user interface text that facilitates user navigation, onboarding tours for apps, system messages, labels and taglines for all content that is visible on the app screen, create promotional content such as email campaigns, mobile notifications, banner ads. Participate in user research and user testing, gather insights to make suitable updates to the UX content. Having knowledge of generative AI tools to generate content is an added benefit Experience with working with CMSes such as Drupal, SharePoint etc. is an added benefit. Technical and Professional Requirements: RequirementsBetween 4 to 7 years of relevant writing experience for digital and mobile interfaces and websites Excellent command on English vocabulary and grammar Focus on collaborating to achieve outcomes Self-driven with an ability to work on projects with minimal guidance. Excellent critical thinking, presentation and communication skills Preferred Skills: Domain->Content Design->Content Strategy Foundational->Content Design->Content Design Life Cycle->Content gap analysis Foundational->Content Design->Content Management->Enterprise content management Additional Responsibilities: Experience4yr to 7yrsLocationBangalore/HyderabadEducation Min Bachelor’ s Degree in Communications, Journalism, Technical Writing, UX, HCI, or equivalent practical experience. Educational Requirements Bachelor of Engineering Service Line Communication & Design Group * Location of posting is subject to business requirements
Posted 2 months ago
3 - 5 years
5 - 7 Lacs
Mumbai
Work from Office
The Ideal Candidate. Has 2+ years of experience in strategic planning, preferably within a creative digital agency environment. Possesses a proven track record of developing insight-driven, award-worthy campaign strategies. Demonstrates exceptional critical thinking and problem-solving abilities. Can thrive in a fast-paced environment while managing multiple projects with competing priorities. Has a keen eye for detail and a passion for crafting compelling, grammatically flawless narratives. Stays ahead of industry trends and understands how to leverage them strategically. Approaches work with professionalism, respecting timelines, budgets, and objectives. Core Responsibilities. As a Creative Strategist at Big Trunk, you will:. Lead Strategic Research:Conduct comprehensive brand, product, and competitive analysis to inform powerful content and communication strategies. Drive Campaign Development:Conceive innovative concepts and strategic frameworks for campaigns that resonate with target audiences. Develop Content Calendars:Create and manage monthly social media calendars aligned with brand objectives and market opportunities. Identify Growth Opportunities:Continuously monitor industry trends to uncover new ways to elevate our clients' presence. Collaborate Cross-Functionally:Work closely with Account Managers to translate client needs into effective strategic solutions. Guide Creative Execution:Partner with Graphic Designers to bring strategic concepts to life within established timelines. Mentor Team Members:Provide guidance and support to junior team members while fostering a collaborative environment. Contribute to New Business:Support the Business Development team in crafting compelling pitches that win new accounts. (ref:updazz.com). Show more Show less
Posted 3 months ago
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