Sr. Team Member - Social Media - Marketing

Star Union Dai-ichi Life Insurance Company Limited

0 years

0 Lacs

Navi Mumbai Maharashtra India

Posted:2 months ago| Platform:

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Skills Required

marketing management schedule content twitter analyze metrics strategies reports analytics planning orm branding messaging flow compliance reporting

Work Mode

On-site

Job Type

Full Time

Job Description

1 Social Media Management Create and schedule engaging content for multiple platforms (Instagram, Facebook, LinkedIn, Twitter, YouTube, Moj/ShareChat) Craft compelling campaigns for the calendar year Respond to audience queries and engage with followers Analyze performance metrics and adjust strategies accordingly Generate monthly and quarterly reports on social media performance Present insights and recommendations based on analytics 2 Content Planning and Creation Maintain and update a monthly content calendar Collaborate with various teams to develop diverse content types (text, images, videos) Ensure all content aligns with brand guidelines and marketing objectives 3 Online Reputation Management (ORM) Monitor brand mentions and sentiment across social media and online platforms Address negative feedback promptly and professionally Highlight positive customer experiences to reinforce brand image 4 Internal Communications Execute employer branding communications Ensure consistent messaging across the company Facilitate information flow between departments 5 Compliance and Reporting Coordinate with the Legal & Compliance team to ensure all content meets regulatory standards Maintain a tracker to expedite the process if and when required Show more Show less

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