Posted:1 day ago|
Platform:
On-site
Full Time
We’re looking for an experienced and strategic Senior Social Media Manager to lead the charge in shaping brand narratives across digital platforms.
This is a leadership position that blends creative direction, strategic planning, content oversight, and cross-functional collaboration. You’ll lead a multidisciplinary team—including content writers, designers, and video editors, to deliver high-impact campaigns that engage, inform, and inspire.
Key Responsibilities:
📊 Social Media Strategy & Planning
Design and execute data-driven social media strategies aligned with brand and campaign goals.
Lead content calendars, audience engagement plans, and channel-specific tactics across Instagram, X (Twitter), LinkedIn, Facebook, and YouTube.
👥 Team Leadership
Manage and mentor a team of designers, video editors, and content writers.
Ensure team output meets quality, timeliness, and brand consistency standards.
✍️ Content Oversight
Supervise the creation of compelling, multi-format content including static creatives, reels, stories, carousels, blogs, and short-form videos.
Guide tone, messaging, and visual identity across all channels.
📈 Campaign Management & Reporting
Plan and execute digital campaigns, influencer collaborations, and brand moments.
Track KPIs and deliver weekly/monthly performance reports with actionable insights.
🤝 Cross-functional Collaboration
Work closely with marketing, PR, event, and leadership teams to align digital initiatives with overall communication goals.
Qualifications:
🎓 Education
Bachelor’s or Master’s degree in Marketing, Communication, Digital Media, or a related field.
💼 Experience
Minimum 5 years of professional experience in social media management.
Prior experience in team leadership is essential.
🛠 Skills & Competencies
Strong command over content strategy, visual storytelling, and community engagement.
Proficiency in tools like Meta Business Suite, Google Analytics, Hootsuite, or similar scheduling/insight platforms.
Creative thinker with a keen eye for design, trends, and copy direction.
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