Job
Description
SynapseIndia is a software development company with over 24 years of experience, featuring development offices in India and the USA. We serve clients worldwide, delivering innovative solutions tailored to their needs. Our Noida SEZ office is conveniently located just a 10-minute walk from the nearest metro station. Why work with us? Partnerships with Industry Leaders: We are a Google and Microsoft partner, staffed by certified professionals. Global Presence: As a multinational corporation, we have clients and employees across the globe. Structured Environment: We follow CMMI Level-5 compliant processes to ensure quality and efficiency. Timely Salaries: We have consistently paid salaries on time since our inception. Job Stability: Despite market fluctuations, we have not had to lay off employees. Work-Life Balance: Enjoy weekends off on the 2nd and last Saturday of every month, with no night shifts. Our employees are 100% satisfied, thanks to a culture of trust and growth opportunities. Eco-Friendly Workplace: We promote health and well-being with special anti-radiation and energy removal features in our offices. We prioritize the job security of all our employees. We celebrate all festivals with enthusiasm and joy. Yearly Appraisals: Exceptional performers can receive over 100% increments during appraisals. We recognize and reward top performers on a monthly basis for their outstanding contributions. We provide Accidental and Medical Insurance to our employees. Who are we looking for? Designation : Digital Marketing Manager (SEO) Experience Range : 5+ years What is the work? Strong SEO fundamentals and should be expert in On-Page Optimization, Off-Page Optimization & Technical SEO. Perform keyword research in coordination with business objectives to optimize existing content and uncover new opportunities. Provide SEO analysis, competitor analysis and recommendations in coordination with elements and structure of websites and web pages. Provide recommendations and execute as well as manage strategies for content optimization in coordination with SEO goals, general and keyword specific. Strong expertise in doing SEO/Technical Audits from time to time and carrying out required implementations accordingly. Monitor and evaluate search results and search performance across the major search channels to improve rankings. Manage and improve organic search engine performance and goal settings based on click-through rates, traffic, and conversions. Monitor and evaluate web analytics dashboards and reports to develop and recommend SEO strategies. Develop and implement off-page SEO strategies to improve website visibility and organic search rankings. Strong knowledge of Backlink analysis and implementing Link Building strategy. Execute major link building activities, including profile creation, business listing, classifieds, social bookmarking, Quora submission, blog submission, Web 2.0, image/infographics submission, PPT/PDF submission, etc. Create and execute effective guest post pitches, ensuring regular follow-ups for successful placements. Responsible for boosting DA & Trust flow of website by building links on authoritative websites. Strong knowledge of integrating AI tools namely ChatGPT, DeepSeek, Grok, etc. into SEO workflows to streamline SEO efforts and elevate website performance. Expertise in managing and optimizing Google My Business (GMB) profiles. Strong knowledge of Google tools namely Google Analytics, Google Search Console, Google Tag Manager, Google Trends, etc. Proficient in using SEO tools namely Semrush, Ahrefs, Screaming Frog, Moz, etc. Up to date with the latest industry trends, tools, google algorithms, google core updates, SEO best practices. Collaborating closely with other teams to facilitate knowledge sharing and co-optimization efforts. What skills and experience are we looking for? Bachelor’s degree in marketing or relevant field. Minimum of 5+ years of experience in Search Engine Optimization (SEO). Prior experience of working with international clients. Experienced in end-to-end client handling, from onboarding to ongoing support and delivering tailored solutions to meet business goals. Strong communication, analytical and problem-solving skills. Knowledge of SMO & PPC is a big plus. International & Domestic client handling experience is must Understanding of HTML, CSS & JavaScript is a big plus.
